F

Content Marketing Lead (German-Speaking Market)

fonio.ai • Austria
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AI Summary

Lead Content Marketing for the German-speaking market, shaping brand perception and customer journey. Responsibilities include website copy, performance ads, organic content, and product messaging. Requires 4+ years in Content Marketing/Copywriting, B2B SaaS experience, and native German fluency.

Key Highlights
Own Content Marketing for the German-speaking market.
Drive customer acquisition through performance ads and organic content.
Shape product positioning and go-to-market messaging.
Key Responsibilities
Own website and landing page copy for the German-speaking market.
Write high-performing copy for Meta, Google, LinkedIn and other paid channels.
Script ad creatives for YouTube and Paid Social.
Create and execute organic content strategies across social platforms.
Collaborate with creators, customers and influencers to produce authentic content.
Improve messaging through user research, A/B testing and performance insights.
Help shape product positioning and go-to-market messaging.
Technical Skills Required
Content Marketing Copywriting Performance Marketing
Benefits & Perks
€65,000–100,000 salary
Equity
Hardware of your choice
Regular team offsites
Paid relocation to Vienna for approximately two months
Work from our Vienna or Berlin office
Lunch, dinner, snacks and drinks at our Vienna office
Nice to Have
Growth Marketing experience
Experience in B2B SaaS or another fast-growing software environment
Strong understanding of performance marketing and conversion-focused copy
Analytical mindset and a passion for experimentation
Fluent English

Job Description


About Fonio

$9M+ ARR 10,000+ customers. We got here in under 12 months.

We build AI voice agents for small and medium-sized businesses so they never miss a call and can focus on the work they actually love.

Our AI handles every call automatically. But voice is just the beginning. Our vision: to become the fully automated AI suite for SMBs.

We live ownership. You're responsible for your projects and tasks end-to-end. No politics, few meetings, direct feedback. At fonio you'll build alongside the smartest and most ambitious people around.

Join us now to be part of one of Europe's fastest growth stories!

The role

You'll own Content Marketing for the German-speaking market and shape how thousands of businesses discover, understand and trust fonio.

From performance ads and landing pages to organic content and product messaging, you'll help define our voice across every stage of the customer journey.

What You'll Do

  • Own website and landing page copy for the German-speaking market
  • Write high-performing copy for Meta, Google, LinkedIn and other paid channels
  • Script ad creatives for YouTube and Paid Social
  • Create and execute organic content strategies across social platforms
  • Collaborate with creators, customers and influencers to produce authentic content
  • Improve messaging through user research, A/B testing and performance insights
  • Help shape product positioning and go-to-market messaging

What You Bring

  • 4+ years of experience in Content Marketing, Copywriting or Growth Marketing
  • Experience in B2B SaaS or another fast-growing software environment
  • Outstanding writing skills in German
  • Strong understanding of performance marketing and conversion-focused copy
  • Analytical mindset and a passion for experimentation
  • Native German and fluent English

What We Offer

  • €65,000–100,000 salary depending on experience
  • Equity
  • Hardware of your choice
  • Regular team offsites
  • Paid relocation to Vienna for approximately two months
  • Work from our Vienna or Berlin office with an ambitious team
  • Lunch, dinner, snacks and drinks at our Vienna office

Hiring process

  • 15 min intro call
  • 30 min skill interview with our CEO Daniel
  • 20 min culture call with our Founders

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