Content Strategist

About The Company

Directive Consulting is a premier B2B performance marketing agency dedicated to delivering tangible revenue growth for its clients. Renowned for its innovative Customer Generation methodology, the agency emphasizes creating marketing engines that generate pipeline, fuel sales-qualified leads, and scale brands committed to growth. With expertise spanning Paid Media, SEO, Conversion Rate Optimization, Revenue Operations, and Go-To-Market Strategy, Directive Consulting specializes in building customized marketing solutions that excel in SaaS and other B2B industries. The company values speed, bold thinking, and a culture of excellence, actively seeking individuals who challenge the status quo and push campaigns beyond expectations. As a forward-thinking organization, Directive Consulting is shaping the future of marketing by fostering a dynamic environment where performance-driven professionals can thrive and make a meaningful impact.

About The Role

The Content Strategist at Directive Consulting is a vital client-facing position responsible for managing day-to-day deliverables, developing tailored client strategies, and facilitating clear communication between clients and internal teams. This role primarily involves working with enterprise-level clients, requiring a deep understanding of the agency’s service lines and their influence on broader business objectives. The Strategist acts as a trusted advisor, leveraging industry best practices and data-driven insights to craft and optimize marketing strategies that align with client goals. Internally titled Account Strategist, Content & SEO, this role demands a proactive approach to project management, strategic planning, and relationship building. The ideal candidate will possess strong analytical skills, industry experience, and a passion for digital marketing, particularly in SEO and content marketing, to drive measurable results and foster long-term client partnerships.

Qualifications

• Proven success in implementing SEO strategies, including keyword research, on-page optimization, and link building
• Experience analyzing website traffic and SEO metrics using tools like Google Analytics, SEMRush, Ahrefs, and Google Search Console
• Strong communication skills with the ability to manage client relationships effectively
• Excellent organizational, project management, and time management abilities
• Agency experience, particularly in B2B tech and SaaS sectors
• Genuine enthusiasm for digital marketing, SEO, and content development
• Ability to stay current with industry trends, including AI and automation enhancements
• Experience with project management tools such as Asana
• Capability to analyze data and set strategic goals using multiple data sources like CRM, Google Analytics, and reporting tools
  
  

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Responsibilities

• Develop and implement customized marketing strategies based on client goals and industry best practices
• Utilize data from various sources to set measurable objectives and optimize ongoing campaigns
• Collaborate closely with Associate Directors, content writers, designers, and project managers to ensure timely execution of strategies
• Use project management tools such as Asana to delegate tasks, monitor progress, and ensure deadlines are met
• Build and maintain strong relationships with clients, understanding their business on a human level and proactively communicating progress and insights
• Provide regular reporting on strategy performance through bi-weekly meetings, monthly, quarterly, and bi-annual reviews
• Identify opportunities for client growth through upselling, cross-selling, and referrals
• Monitor industry trends and incorporate new tools and techniques to enhance campaign effectiveness
• Address and resolve any roadblocks or strategic adjustments needed to meet client objectives
  
  

Benefits

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• Competitive base salary ranging from $75,000 to $95,000 USD, commensurate with experience and location
• Comprehensive medical, dental, and vision insurance plans, including a 100% employer-paid plan for employees and a 50% contribution for dependents
• Disability and life insurance coverage
• Support for mental health through Spring Health and Headspace memberships
• Physical wellness programs including Gympass
• Unlimited paid time off, company holidays, birthday leave, and end-of-year recharge period
• Paid parental leave
• Financial benefits such as traditional and Roth 401(k) plans with a 3% company match
• Annual performance-based bonuses and anniversary trips with peers and leadership
  
  

Work Environment Requirements

As a remote-first organization, Directive Consulting offers flexibility to work from anywhere within the US, with options to utilize state-of-the-art offices in Irvine, California, or global locations where applicable. Candidates must have reliable internet access, a professional workspace, and the ability to operate a laptop and productivity tools effectively. The role involves virtual collaboration through Zoom and Slack, requiring individuals to remain stationary for extended periods and interpret written and verbal communication accurately. Reasonable accommodations are available for qualified individuals with disabilities, and applicants requiring assistance should contact careers@directiveconsulting.com.

Equal Opportunity

Directive Consulting is committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all qualified applicants regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We believe that diversity enhances our culture and drives innovation, and we welcome candidates from all backgrounds to apply and contribute to our mission of shaping the future of marketing.