Courtyard is recruiting a CRM Manager to bring user journeys to life across owned and operated channels. The ideal candidate has a keen interest and skillset in leveraging dynamic campaigns, analysis, and data integration. They are a casual or core collector, and a user of loyalty apps and/or online marketplaces with deep experience in consumer-facing marketing messaging.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
About Courtyard
Courtyard.io is one of the fastest growing consumer shopping platforms, built to make buying, selling and discovering high-value assets instant, engaging and accessible. We combine cutting-edge technology with a deeply immersive product experience to create moments that feel closer to entertainment than traditional commerce.
At its core, Courtyard is a trust-first marketplace & platform. Every asset on Courtyard is securely stored, fully insured and instantly tradable. We remove friction while giving users confidence, speed and control. Whether someone is discovering something new or building a long term portfolio of cards, comics or collectibles, our experience is designed to be unique and fun.
We're a remote first company with a highly ambitious team, pushing the boundaries of what modern digital marketplaces can be. If you are excited about building category defining products at the intersection of technology, culture and commerce, we're just getting started.
Job Summary
Courtyard is recruiting a CRM Manager to bring user journeys to life across owned and operated channels, including email, push, in-app, and loyalty programs. The CRM Manager will be a key strategist and producer of the CRM and loyalty campaigns, while growing message capabilities, reporting, and insight efforts on behalf of the Marketing group.
The ideal candidate has a keen interest and skillset in leveraging dynamic campaigns, analysis, and data integration to enable the most cutting-edge marketing capabilities possible. They are a casual or core collector, and a user of loyalty apps and/or online marketplaces with deep experience in consumer-facing marketing messaging.
What You’ll Do
- Build, manage CRM and loyalty campaigns, journeys and automations on behalf of the Marketing group
- Manage projects with partner departments and teams, including both creative and technical
- Develop, document, and execute A/B/x and MAB campaigns for audience and journey optimization across owned channels.
- Support Marketing & Courtyard leadership with presentations, evaluations and implementation strategies that support CRM & loyalty growth
- Develop and maintain best-in-class business process and project process conventions, while collaborating with CRM leadership on sustained growth frameworks.
- Support, analyze, and manage the resolution of critical production application issues, such as our ESP and MMPs
- Research and analysis of competitor lifecycle messaging and loyalty programs
- Perform other job-related functions as assigned
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What You’ll Bring
- 6+ years of professional marketing experience, including 3+ years in CRM and/or loyalty marketing preferred
- Proven ability to lead the delivery of end-to-end user journey experiences, across owned and operated channels on web and mobile
- Strong communicator who brings clarity and storytelling to cross-functional forums
- Experience working closely with Marketing, Product and Engineering leaders to define and deliver outcomes
- Collaborative, constructive communication style that builds trust and elevates CRM capabilities
- Expert in best practices in marketing UX, email, web and related creative across responsive Web, iOS & Android
- Strong project planning, time management, and collaboration skills
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What You’ll Get In Return
- A dynamic and engaging environment focused on fostering real growth and innovation
- Opportunities to create amazing products that our customers truly love and value
- Comprehensive health insurance packages with dependent coverage
- Competitive salary with ample opportunities for career advancement and development
- Enjoy the flexibility of a fully remote work environment
- 401(k) plan with a 4% employer match to help you plan for the future
- $100 monthly dogfooding stipend to support trying out our products firsthand
- Access to employee wellness programs designed to support your overall well-being
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