Director of Acquisition Marketing

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director of Acquisition Marketing in United States.

This role leads the acquisition engine for a fast-growing, mission-driven consumer brand, owning strategy and execution across paid media channels at scale. You will manage a significant acquisition budget while remaining deeply hands-on in performance tools, analytics, and experimentation. Operating in a high-growth, startup environment, you will drive customer acquisition efficiency, accelerate subscription growth, and continuously optimize conversion across the funnel. You will partner closely with creative, product, and leadership teams to unlock growth opportunities through data-driven decision-making. This position blends strategic leadership with executional excellence, offering the opportunity to build, coach, and scale a high-performing growth team.

Accountabilities

• Own and optimize a large-scale paid media acquisition program across channels including paid social, search, video, influencers, podcasts, affiliates, and emerging platforms.
• Manage and deploy a $20M+ annual acquisition budget, driving sustainable growth through disciplined testing and performance optimization.
• Design and execute continuous experimentation across creative, landing pages, offers, bundles, and new channel pilots to improve conversion, CAC, and LTV.
• Remain hands-on in advertising platforms and analytics tools, actively managing campaigns and performance insights.
• Hire, lead, and develop a high-performing acquisition and growth marketing team with a player-coach mindset.
• Architect and execute A/B testing strategies across the full conversion funnel to improve efficiency and subscription growth.
• Build clear, actionable performance reporting and dashboards to align stakeholders and inform scaling decisions.
  
  

Requirements

• Proven experience managing $20M+ in annual acquisition spend with demonstrated success lowering CAC and increasing LTV.
• Strong background as a full-stack growth marketer, equally comfortable with strategy, execution, and optimization.
• Deep expertise across Meta, paid search, influencer marketing, and podcast acquisition channels.
• Experience scaling DTC e-commerce brands, ideally within CPG or health and wellness.
• Data-driven mindset with strong analytical skills and fluency in performance metrics and marketing economics.
• Comfort operating in fast-paced, ambiguous startup environments, including 0-to-1 and rapid scale phases.
• Hands-on leadership style with experience coaching teams while remaining directly involved in execution.
• Bonus experience scaling brands beyond $100M ARR, driving subscription models, or navigating clinical-claim-sensitive advertising environments.
  
  

Benefits

• Competitive base salary range of $160,000 to $200,000, depending on experience and qualifications.

Browse our curated collection of remote jobs across all categories and industries, featuring positions from top companies worldwide.

• Fully remote role within the United States.
• High-impact leadership position in a rapidly scaling, mission-driven organization.
• Opportunity to own and shape acquisition strategy at scale with meaningful growth influence.
• Collaborative, fast-moving startup culture focused on experimentation and results.
  
  

Why Apply Through Jobgether?

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.