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Marketing Operations Specialist (HTML/Liquid)

Jobgether • Canada
Remote
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AI Summary

The Marketing Operations Specialist will support large-scale digital communications within a fast-moving global marketing environment. This role requires combining technical expertise in HTML and Liquid with marketing operations skills to build, optimize, and execute customer-facing campaigns. The ideal candidate is a technically skilled marketing operations professional with hands-on experience creating digital communications.

Key Highlights
Support large-scale digital communications
Combine technical expertise in HTML and Liquid with marketing operations skills
Execute customer-facing campaigns across multiple languages and platforms
Key Responsibilities
Create, maintain, and execute digital communications
Build, update, and maintain email and messaging templates using HTML and Liquid
Develop and execute marketing campaigns within campaign management platforms and proprietary messaging tools
Technical Skills Required
HTML Liquid Marketing Operations
Benefits & Perks
Fully remote position
Opportunity to work with global teams
Exposure to enterprise-level marketing technology platforms
Nice to Have
Experience with JSON, APIs, or technical integrations
Experience supporting localized campaigns across multiple languages
Familiarity with marketing platforms such as Zeta Marketing Platform

Job Description


This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Operations Specialist (HTML / Liquid) based in Canada.

This role offers the opportunity to support large-scale digital communications within a fast-moving global marketing environment.

You will combine technical expertise in HTML and Liquid with marketing operations skills to build, optimize, and execute customer-facing campaigns.

Working across multiple languages and platforms, you will help deliver seamless messaging experiences for millions of users.

The position requires a proactive problem solver who can manage shifting priorities, troubleshoot issues, and take ownership of campaign execution.

You will collaborate with international teams while working independently to improve communication workflows and campaign performance.

This is an ideal opportunity for someone who enjoys the intersection of technology, marketing, and operational excellence.

Accountabilities

The Marketing Operations Specialist will be responsible for creating, maintaining, and executing digital communications while ensuring high-quality campaign delivery across multiple platforms and regions.

  • Build, update, and maintain email and messaging templates using HTML and Liquid in a production environment.
  • Develop and execute marketing campaigns within campaign management platforms and proprietary messaging tools.
  • Support communication initiatives across more than 33 languages, ensuring accuracy and consistency across localized experiences.
  • Troubleshoot technical issues related to templates, campaigns, formatting, and messaging workflows.
  • Review campaign requests, identify potential challenges, and proactively implement solutions without requiring constant direction.
  • Collaborate with project managers, operations teams, and global stakeholders to deliver campaigns on schedule.
  • Adapt quickly to changing priorities and manage multiple projects in a fast-paced environment.
  • Support continuous improvement of marketing operations processes, workflows, and campaign execution standards.

Requirements

The ideal candidate is a technically skilled marketing operations professional with hands-on experience creating digital communications and the ability to work independently in a dynamic environment.

  • Proven hands-on experience working with HTML and Liquid in a production environment.
  • Experience building and maintaining email templates or messaging templates, with practical implementation experience.
  • Previous experience creating, testing, or supporting email marketing and digital communication campaigns.
  • Strong troubleshooting and problem-solving abilities with attention to detail.
  • Ability to work independently while collaborating effectively with global, cross-functional teams.
  • Comfortable managing changing priorities and working within fast-moving operational environments.
  • Experience with JSON, APIs, or technical integrations is a plus.
  • Experience supporting localized campaigns across multiple languages is preferred.
  • Familiarity with marketing platforms such as Zeta Marketing Platform is an advantage.
  • Understanding of email marketing regulations and digital privacy requirements across different regions is beneficial.
  • Experience using Airtable or similar operational tools is a plus.
  • Familiarity with Agile or sprint-based campaign environments is an advantage.

Benefits

  • Fully remote position available to candidates across Canada.
  • Opportunity to work with global teams on large-scale communication initiatives.
  • Exposure to enterprise-level marketing technology platforms and operational processes.
  • Collaborative environment combining technology, marketing, and customer engagement.
  • Opportunity to develop expertise in international campaign operations and multilingual communications.
  • Flexible remote work structure with the ability to contribute from anywhere in Canada.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.


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