Marketing Director - EEM (Eastern European Mission)

Marketing Director

Organization: EEM (formerly Eastern European Mission) — eem.org

Reports To: President, EEM USA

Location: Virtual/Remote (U.S.-based)

FLSA Status: Full-Time, Exempt

About EEM

Every day, millions of people around the world are searching for hope, truth, and purpose by searching for God. What they need is His Word in a language they can understand.

Since 1961, EEM has been delivering God’s Word to people across Eastern Europe and beyond, ensuring that those who are seeking can encounter the life-changing message of Jesus in the language of their heart. Today, we publish and deliver Bibles and Bible-based materials in more than 30 languages across 35+ countries, partnering with local churches and ministries to place Scripture directly into the hands of those who are searching.

At EEM, our Bibles aren’t Bibles looking for people. We are serving and answering the prayers of people looking for their Bible.

Our mission is more than publishing, printing and delivering books. It’s connecting people with the living Word of God. Every Bible delivered represents someone praying for hope, someone asking questions, someone seeking truth, and someone whose life may be forever changed by encountering Christ through Scripture.

If that vision excites you, and you want your work to have eternal impact, we’d love to talk with you.

Position Overview

EEM is seeking an experienced, visionary Marketing Director to lead the organization’s brand, marketing strategy, donor communications, and creative direction. This is a leadership role for someone who thrives on building ideas into reality, developing compelling campaigns, and inspiring people to engage in a mission that transforms lives.

The Marketing Director will create and execute a comprehensive annual marketing strategy that increases donor engagement, expands EEM’s visibility, strengthens our brand, and supports fundraising initiatives across multiple channels. This individual must be equally comfortable thinking strategically, leading creative conversations, analyzing results, and personally driving projects to completion.

The ideal candidate is both a creative storyteller and a disciplined strategist. They would possess a passion for ministry, an entrepreneurial mindset, exceptional communication skills, and the ability to move ideas from concept to execution.

This is not a maintenance role. We are looking for a hands-on builder, an innovator, and a leader who can develop bold ideas, execute with excellence, measure results, and continually elevate EEM’s marketing to reach more people with God’s Word.

Key Responsibilities

Strategic Marketing Leadership

• Develop and execute EEM’s comprehensive annual marketing plan aligned with organizational priorities and fundraising objectives.
• Create measurable marketing goals, key performance indicators (KPIs), and reporting dashboards to evaluate effectiveness and continually improve results.
• Identify new opportunities to grow donor engagement, expand awareness, and increase financial support for EEM’s mission.
• Collaborate closely with executive leadership to ensure marketing initiatives support organizational growth strategies.

Brand Leadership

• Serve as the steward of the EEM brand across all communications and platforms.
• Ensure consistency in messaging, visual identity, voice, and storytelling.
• Continually refine and strengthen EEM’s brand presence among donors, churches, ministry partners, foundations, and prospective supporters.

Campaign Development

• Lead the strategy, development, and execution of integrated fundraising campaigns utilizing print, direct mail, email, digital marketing, social media, video, web, and live events.
• Build campaigns that inspire generosity through compelling storytelling and clear calls to action.
• Develop marketing calendars that coordinate campaigns across all communication channels.

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Creative Leadership

• Lead the creative development of donor appeals, annual reports, newsletters, videos, social media, website content, presentations, advertising, and promotional materials.
• Actively collaborate with internal staff and outside creative partners including designers, photographers, videographers, writers, and agencies.
• Foster a culture of innovation and creativity that continually elevates EEM’s communications.

Storytelling

• Capture and communicate stories that demonstrate the life-changing impact of God’s Word around the world.
• Translate ministry impact into compelling donor communications that inspire long-term engagement and generosity.
• Ensure every communication reflects the mission, values, and heart of EEM.

Digital Marketing

• Oversee website strategy, email marketing, social media, video content, digital advertising, and search optimization.
• Leverage emerging technologies and digital platforms to increase engagement and reach new audiences.
• Utilize analytics to continually improve digital performance.

Leadership & Collaboration

• Lead and develop members of the marketing team while cultivating a culture of excellence, accountability, collaboration, and innovation.
• Manage outside vendors, freelancers, and creative partners.
• Partner closely with development, donor relations, publishing, finance, and executive leadership to ensure unified organizational messaging.

Project & Budget Management

• Develop and manage annual marketing budgets in collaboration with executive leadership and finance, maximizing return on investment.
• Prioritize multiple projects and deadlines with exceptional organizational skills.
• Ensure campaigns are delivered on time, within budget, and with excellence.

Qualifications

Required

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Business, or a related field.
• 7+ years of progressive marketing leadership experience, preferably in nonprofit, ministry, fundraising, or mission-driven organizations.
• Demonstrated success creating and executing comprehensive marketing strategies that produce measurable results.
• Proven experience leading integrated, multi-channel marketing campaigns.
• Exceptional creative thinking with the ability to generate fresh ideas and translate vision into execution.
• Outstanding writing, editing, and storytelling skills.
• Strong understanding of fundraising communications and donor engagement principles.
• Experience managing websites, direct and email marketing platforms, social media, video, and digital campaigns.
• Strong project management skills with exceptional attention to detail.
• Excellent leadership, interpersonal, and communication skills.
• Highly self-motivated with the ability to thrive in a virtual work environment.

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• A deep commitment to Christ and wholehearted alignment with EEM’s mission, values, and statement of faith.
• Ability and willingness to travel domestically and overseas.

Preferred

• Experience leading marketing teams within a Christian ministry or nonprofit organization.
• Experience with donor CRM systems such as Virtuous, DonorPerfect, Salesforce, or Blackbaud.
• Familiarity with Google Analytics, SEO, paid digital advertising, and marketing automation platforms.
• Experience overseeing external creative partners.
• Proficiency with Adobe Creative Suite, Canva, and modern content creation tools.
• Experience producing video and visual storytelling content.

Physical Demands

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to stand, walk, sit, use hands, reach with hands and arms, and lift or move at least 40 lbs. This position also requires the ability to travel domestically and internationally for extended periods, including long flights, irregular schedules, and varying conditions.

What We’re Looking For

The successful candidate will demonstrate:

• A heart for advancing God’s Kingdom by helping place His Word into the hands of people around the world.
• Strategic thinking combined with results oriented execution.
• A passion for creating ideas that inspire people to action.
• High personal initiative, entrepreneurial spirit, and ownership.
• Creativity balanced with analytical decision-making.
• A relentless pursuit of excellence.
• Strong leadership that develops people and builds healthy teams.
• The ability to manage multiple priorities without sacrificing quality.
• A collaborative spirit and positive attitude.

What We Offer

• The opportunity to help lead one of the world’s largest Bible delivery ministries.
• A Christ-centered culture driven by purpose and eternal impact.
• A highly collaborative executive leadership team.
• Flexibility of a fully remote work environment with periodic travel for ministry events, planning meetings, and international opportunities.
• Competitive salary and benefits.
• The opportunity to shape the future of EEM’s brand and help millions more people receive God’s printed Word.

Pay range : $100k - $150k/annually

Compensation: Final pay will be based on experience, qualifications, skills, and location, where permitted by law.

Benefits may include health coverage, paid time off, and retirement benefits, subject to eligibility.