Senior Performance Marketing Manager

Job Title: Performance Marketing Senior Manager

Location: Fully Remote

Salary: $140,000 - $180,000 

Homeaglow is a fast-growing, fully remote company in the home services space. We connect homeowners with top-tier home cleaning professionals through an intuitive platform. We foster a culture of autonomy, trust, and clear communication, allowing our team to thrive in a flexible, meeting-light environment. 

We are looking for a data-driven Performance Marketing Senior Manager to own and optimize Meta, Influencer, and Podcast marketing. This role is ideal for someone who thrives on rigorous experimentation, deep performance analysis, and hands-on execution at scale. You will report to the Director of Performance Marketing and partner closely with the VP of Marketing and CEO on growth strategy. You'll also have some executional support from a marketing assistant to execute campaigns effectively.

• Own strategy and execution for Meta (customer and cleaner acquisition), including serving as hands-on operator within the ad accounts.
• Manage external agency for Influencer and Podcast channels with high performance standards, with opportunity to evaluate and introduce in-house capabilities in the future. 
• Develop, implement, and optimize campaigns using data-driven insights.
• Conduct rigorous A/B testing, ensuring statistical significance and meaningful performance insights.
• Continuously analyze data and performance metrics to improve efficiency and ROI.
• Communicate findings and strategy recommendations clearly and proactively.
• Collaborate with internal and external teams to align marketing efforts with business goals.
• Maintain organized processes to track and measure performance marketing success.
  

• 5+ years of experience in paid social (Meta).
• Proven success optimizing and scaling Meta campaigns with 7-figure monthly budgets. 
• Highly data and analytics focused—must be comfortable working with numbers, metrics, and testing methodologies.
• Detail-oriented with a love for being in the weeds 
• Be highly tactical, enjoying tactics as strategy
• Organized self-starter who thrives in an autonomous work environment.
• Strong written and oral communication skills—essential for remote work and cross-functional collaboration.
• Deep understanding of analytics, including confidence intervals, statistical testing, and experimental design.
  

• Experience with influencer and podcast marketing 
• Experience in SaaS, two-sided marketplaces, or home services.
• Proficiency in SQL or Python for deeper data analysis.
  

• Thinks from first principles and understands the underlying drivers of performance marketing economics.

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• Balances strategic thinking with high-level execution — comfortable both setting direction and operating in-platform.
• Extremely detail-oriented and thorough in execution.
• Clear and proactive communicator, especially in writing (critical in our remote-first culture).
• Self-motivated, autonomous, capable of delivering results without micromanagement. 
• Reliable and deadline-driven, with a strong sense of ownership over work.
• Takes full ownership of results and consistently drives toward measurable impact.
  

• Health insurance fully covered by the company.
• Parental leave
• Flexible / unlimited PTO policy.
• Cleaning membership perk – Free Homeaglow membership with complimentary cleanings. Enjoy up to 2x cleanings a month, capped at $200 USD per cleaning.

Join us at Homeaglow and help shape the future of home services marketing. If you're ready to take ownership of impactful marketing campaigns and thrive in a remote, flexible environment, we'd love to hear from you