Design a website experience for PPG Events, a premier trading card game event organization, to serve two equally important audiences: B2B and B2C. The ideal candidate is a mid-level web UI/UX designer with strong web design work and a practical understanding of how websites are built.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
About PPG Events
PPG Events is a premier trading card game event organization specializing in live TCG events, competitive TCG gaming, and organized play. We support publishers through organized play activations, tournament operations, broadcast production, event staffing, community programs, and reporting. We also host the Pro-Play Summit, a competitive multi-TCG event series featuring major prizing, vendors, broadcasts, community experiences, and more.
We are rebuilding our website to better represent who we are, what we offer, and how different audiences engage with our business.
About the ProjectPPG Events is seeking a Contract Web UI/UX Designer to help design the next version of our website. This is a project-based contract focused on website strategy, user experience, visual design, responsive layouts, and a lightweight starter brand guide.
The new website needs to serve two equally important audiences:
B2B:Â publishers, partners, and organizations looking for organized play support, event operations, broadcast production, tournament services, and activations.
B2C:Â players, attendees, vendors, talent, and community members looking for upcoming events, ticket links, vendor opportunities, event results, galleries, and post-event reports.
A major goal of the project is to create clear audience routing. Publishers should be able to quickly find our services and feel confident contacting us for a discovery call. Players, attendees, and vendors should be able to quickly find the events, applications, results, and information that matter to them.
We are open to discussing the best website structure during the project, including whether the experience should live as one unified site with clear audience paths or eventually separate into more distinct B2B and B2C experiences.
What You’ll Work OnYou will help us design a website experience that is clear, professional, mobile-friendly, and visually aligned with the energy of competitive TCG events. The site will likely include pages and templates such as:
Homepage
B2B services pages
Premier convention event category pages
Regional event category pages
Pro-Play Summit pages
Webcam tournament pages
Event detail pages
Post-event report and results pages
Contact page
Event support application page
Vendor application page
Talent application page
Case study-style pages
Gallery/media-heavy sections
Reusable content modules and page sections
The website should support both active and historical events, making it easy to showcase past work, event results, galleries, attendance data, broadcast viewership, and other proof points.
B2B Service AreasThe B2B side of the site should help present services such as:
Organized play program management
Tournament operations
Event staffing
Broadcast production
Registration and ticketing support
Prizing logistics
Community management
Reporting and data
Publisher activations
The design should help us build trust through partner logos, case studies, attendance numbers, broadcast viewership, games supported, testimonials, event galleries, post-event reports, operational capabilities, and team experience.
B2C Event ExperienceThe B2C side of the site should help players, attendees, vendors, and community members find the right information quickly.
Event pages should be designed to support content such as:
Event name, date, location, and game/title
Registration CTA linking off-site to TopDeck.gg
Schedule
Prize information
Venue information
Hotel block
Vendors
Broadcast information
Side events
FAQ
Rules documents
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Parking and travel information
Contact information
Post-event report pages should be able to support:
Final standings
Top Cut results
Decklists
Player names
Metagame breakdowns
Photo galleries
VOD links
Winner interviews
Attendance numbers
Game stats
Downloadable reports
Sponsor or vendor recaps
We are looking for a design direction that feels:
Premium and professional
Competitive and high-energy
Community-first and welcoming
Esports/broadcast-inspired
Bold enough for a convention/event brand
Polished enough for publisher-facing services
Familiar with the culture of TCG events without feeling too niche or inaccessible
Our current logo exists, but the brand system is loose. We are open to a full visual refresh while keeping the current logo and current color direction as the foundation. The existing colors should be expanded first and refined only where needed for polish, accessibility, contrast, or better web usability.
The site will likely lean naturally dark because of the current color palette, but it still needs to feel readable, premium, and easy to navigate.
Project DeliverablesThe primary deliverable is a website design package in Figma or a comparable professional design tool that our internal team can use to implement the site.
Expected deliverables include:
Website UX direction and audience-path strategy
Homepage wireframe and high-fidelity design
B2B services page or template
B2C event category page template
Event detail page template
Post-event report/results page template
Contact/application page layout
Mobile-first responsive designs
Desktop layouts for core templates
Reusable UI components and page sections
Navigation/header structure, including clear B2B/B2C routing
Interaction states where relevant, such as buttons, cards, navigation, forms, and mobile menus
Developer handoff notes for internal implementation
Lightweight starter brand guide
The starter brand guide should include practical foundations such as:
Color palette
Typography
Button and link styles
Form styles
Card and content block styles
Icon or graphic treatment
Photography and event media direction
Basic logo usage guidance
UI component rules for consistency
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This is not intended to be a full brand identity overhaul. The starter guide should give our internal team and graphic designers a foundation we can continue expanding after the project.
Implementation NotesWe plan to implement the site in-house. The final platform may be WordPress with a page builder such as Elementor, or a React/Next.js build, depending on internal needs.
This role is focused on design, UX, responsive layout, and handoff. Coding is not expected as part of the initial proposal.
The designer should still understand practical web design constraints, responsive layouts, reusable components, and how to organize files so they can be implemented cleanly.
Ideal CandidateThe ideal candidate is a mid-level web UI/UX designer or experienced freelance designer with strong web design work and a practical understanding of how websites are built.
You should be comfortable designing content-heavy websites with multiple audience types, clear conversion paths, and reusable page templates.
Strong candidates will likely have experience with some combination of:
Event websites
Content-heavy websites
Case study pages
B2B service websites
Community or gaming-adjacent websites
Mobile-first responsive web design
Figma handoff for developers or internal implementation teams
Design systems or reusable component libraries
Media-heavy layouts using photography, video, galleries, or event recaps
Experience with trading card games, competitive gaming, organized play, conventions, esports, or live events is a plus, but not required. Strong event, content, service, or community-focused web design experience is also highly relevant.
Accessibility, SEO, and UsabilityThe website should be designed with practical accessibility and usability basics in mind, including readable font sizes, strong color contrast, clear buttons and links, mobile-friendly spacing, simple navigation, and easy-to-understand forms.
The design should also support SEO-friendly page structure through clear headings, logical content hierarchy, reusable templates, scannable sections, and internal linking between event pages, service pages, case studies, galleries, and post-event reports.
Clear navigation is a major priority. We want to avoid cluttered layouts, confusing dropdowns, and user flows that make it difficult for publishers, players, vendors, or attendees to find the right next step.
Project StructureThis is a project-based contract for the initial website rebuild and lightweight starter brand guide. We are looking to begin soon. Timeline will be finalized based on the agreed scope and selected proposal. The designer will primarily collaborate with the PPG Events marketing manager, who will also provide final approval on designs. Communication may happen through a combination of email, Slack, scheduled calls, and Figma comments.
The role is fully remote, with a preference for candidates who can work reasonably close to Eastern Time.
Why Work With Us?This is an opportunity to help shape the digital presence of a growing company in the live TCG event and organized play space. Your work will help us communicate with publisher partners, support competitive player communities, promote major events, showcase event results, and create a flexible design foundation that can continue to grow with future PPG Events projects.
For the right designer, this first project may lead to future contract work around specific event landing pages and recurring website design updates.
How to ApplyPlease submit:
Resume
Portfolio
Short project proposal
Relevant examples of event websites, content-heavy websites, case study pages, or similar projects
A brief critique or recommendation based on our current website:Â ppgeventmanagement.com
Preferred design tools and process
Proposed approach to the project
Estimated timeline
Number of revision rounds included
Any assumptions or dependencies
References or testimonials, if available
This is a project-based contract. Selected candidates will be asked to provide a proposal that includes scope, process, timeline, and cost to complete the project.
About UsAbout Pro-Play Games
Pro-Play Games (PPG) is a leading gaming and collectibles retailer and events organization dedicated to building community through competitive play and exceptional customer experience. From our retail storefront to large-scale national events, our team supports thousands of players, collectors, and hobbyists each year.
Joining Pro-Play Games means being part of a passionate, high-energy team that values:
Teamwork and accountability
Integrity and professionalism
Community and customer focus
Growth and continuous improvement
In addition to core responsibilities, all team members are expected to support and promote an ethical, respectful, and compliant workplace culture. This includes acting with integrity, maintaining confidentiality, treating others with respect, and speaking up when concerns arise. Pro-Play Games is an equal employment opportunity employer and does not discriminate against any qualified individual on the basis of race, color, religion, sex, national origin, age, disability, veteran status, or any other protected classification under applicable federal, state, or local law.
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