Senior Digital Marketing Manager

GrowthBuddy • India
Remote
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AI Summary

GrowthBuddy seeks a seasoned digital marketer to lead brand development and execute multi-channel campaigns. The ideal candidate will have 3+ years of B2B experience and a strong design portfolio. Key requirements include proficiency in Canva, Adobe Creative Suite, and LinkedIn Ads.

Key Highlights
Lead brand development and execution
Design digital assets and maintain brand consistency
Plan and execute multi-channel campaigns
Key Responsibilities
Design digital assets from scratch
Plan and execute multi-channel campaigns
Manage campaign calendars, webinar logistics, and third-party supplier relationships
Technical Skills Required
Canva Adobe Creative Suite LinkedIn Ads Google Ads HubSpot Google Analytics Search Console
Benefits & Perks
Up to ₹15 LPA
Fully remote work
40 hours per week
Nice to Have
Background in SaaS, RegTech, or financial services
Experience with tools such as SEMrush, Hotjar, Matomo, Microsoft Clarity, or LinkedIn Campaign Manager
Basic video editing or motion graphics capability

Job Description


TL;DR

A fast-growing Governance & Compliance SaaS company is looking for an experienced digital marketer to own the brand end-to-end. You'll consolidate what's currently spread across three agencies, bring structure and consistency to marketing, and hit the ground running from day one.


  • Role type: Full-time (40 hours per week), fully remote
  • Working hours: 2pm – 11pm IST
  • Salary range: Up to ₹15 LPA


About the opportunity

Having grown from £500k to £1.5M ARR in three years, the business is now consolidating its fragmented agency model into one hire who can own the brand and execute across channels. This is a greenfield opportunity, one where you can audit what's there, set the direction, and build the function. A fundraising round is underway and headcount is set to grow from 15 to 25–30, so there's real room to grow with the business.


What you'll do

  • Design digital assets from scratch — LinkedIn graphics, webinar banners, email templates, decks and campaign collateral — and maintain brand consistency across every channel
  • Plan and execute multi-channel campaigns with clear KPIs, including paid acquisition on LinkedIn and Google, with ongoing performance monitoring and optimisation
  • Manage campaign calendars, webinar logistics, third-party supplier relationships and post-campaign reporting


Who we're looking for

  • 3+ years in digital or content marketing with solid B2B experience and a strong design portfolio
  • Has owned or played a central role in a B2B marketing function, built the playbook, not just run it
  • Proficient in Canva, Adobe Creative Suite or Figma, with demonstrable creative output
  • Hands-on experience with LinkedIn Ads and Google Ads, with working knowledge of HubSpot, Google Analytics and Search Console
  • Understands what's broken before proposing a fix and isn't shy about saying what needs to change
  • Sets their own priorities and follows through without close direction
  • Has walked into undefined situations and made them structured, comfortable with ambiguity and building from scratch


Bonus points if you have

  • A background in SaaS, RegTech or financial services
  • Experience with tools such as SEMrush, Hotjar, Matomo, Microsoft Clarity or LinkedIn Campaign Manager
  • Basic video editing or motion graphics capability
  • Webflow or CMS experience

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