Marketing Manager, B2B Demand Generation & Product Marketing

Haut.AI is a leading AI infrastructure platform for skin health, powering personalized beauty experiences for global brands, retailers, and clinics. Our products help brands drive higher conversion, AOV, retention and first-party data through science-backed, GenAI-powered personalization. We work with enterprise beauty leaders and fast-growing innovators across skincare, wellness, longevity and e-commerce.

We are looking for a Marketing Manager to support and grow Haut.AI’s enterprise and mid-market marketing efforts. This role sits at the intersection of product marketing, demand generation, content, and sales enablement, with a strong focus on hands-on execution and cross-functional collaboration.

What you'll need to do:

• Execute B2B demand and lead generation campaigns across LinkedIn, email, outbound sequences, and selected channels
• Support and optimize paid media campaigns (LinkedIn Ads, Google Ads, retargeting) to drive qualified leads
• Contribute to PR and content initiatives that position the company in the market
• Support event activities (research, coordination, pre/post-event outreach) to drive meetings and pipeline
• Collaborate closely with Sales on outbound campaigns and target account outreach
• Manage content calendar and publish content across LinkedIn and relevant platforms
• Write clear, engaging, and conversion-focused B2B copy (posts, emails, ads, campaign assets)
• Execute outreach and nurture campaigns to generate discovery calls and meetings
• Maintain and update CRM data, ensuring proper tracking of leads and campaigns

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• Collaborate with product and leadership to turn insights into marketing content
• Support development of sales materials (presentations, messaging, basic positioning)

What will help you thrive in this role:

• 3+ years of B2B marketing experience, preferably in SaaS, AI, MarTech, e-commerce, or consumer tech
• Experience executing demand generation and lead generation campaigns (LinkedIn, email, outbound, basic paid channels)
• Hands-on experience with content creation and social media management (especially LinkedIn)
• Strong copywriting skills — ability to write clear, engaging, and conversion-focused B2B content (posts, emails, ads)
• Basic experience with paid media campaigns (LinkedIn Ads, Google Ads or similar) and willingness to optimize them
• Experience supporting or participating in events and webinars (end-to-end ownership is a plus, but not required)
• Familiarity with CRM tools (e.g., HubSpot, Salesforce) for managing leads and tracking campaigns
• Ability to work cross-functionally with Sales and Product teams
• Strong communication skills and ability to translate product features into clear marketing messaging

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• Proactive mindset and ability to execute quickly in a fast-paced startup environment

Why us?

• Competitive compensation based on experience and skills
• Fully remote position with flexibility across EU timezones
• Paid PTO
• Company-issued laptop
• Be part of a pioneering company revolutionizing the BeautyTech space
• Opportunity to collaborate with a talented, forward-thinking team while making a real difference in the industry
• Make a tangible impact on product development and company growth
• Opportunity to grow your skills and expertise at the intersection of science and beauty.

If you enjoy experimenting and driving real impact, we’d love to hear from you!