AI Systems & Automation Specialist

Goodwork Romania
Remote
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AI Summary

We're looking for a remote AI Systems & Automation Specialist to become the operational engine behind how the agency scales — building the internal systems, automations, and AI-powered workflows that let our team do more without adding headcount. This role will design and implement automations across media pitching, influencer campaign management, sales outreach, and reporting. The ideal candidate brings 3–5 years of hands-on experience in automation, systems implementation, marketing operations, or no-code development.

Key Highlights
Design and implement automations across media pitching, influencer campaign management, sales outreach, and reporting
Build internal systems, automations, and AI-powered workflows
Work with a fully remote, all-women team spanning multiple countries
Key Responsibilities
Systems Assessment & Architecture
Automation Implementation
Outreach & Communications
Sales & Biz Dev Systems
Reporting & Database Infrastructure
Team Enablement & Rollout
Technical Skills Required
Make n8n Zapier API integration AI deployment No-code development GoHighLevel Notion Google Workspace
Benefits & Perks
Fully remote work
Above-market compensation for your role and region
Real learning and growth opportunities
Unlimited vacation — trust-based, earned through performance
Nice to Have
Background in marketing operations or RevOps
Agency experience — systematizing across multiple clients and functions
Familiarity with influencer marketing or PR outreach workflows

Job Description


About the Company

We're a PR and digital marketing agency helping iconic consumer brands grow through influencer marketing, public relations, and social media. Our mission: build cult brands with superfans who do the marketing for them — not by following culture, but by becoming part of it.

We offer three core services — Social Media, Public Relations, and Influencer Marketing. We're specialists across TikTok, Instagram, Meta, Pinterest, and LinkedIn, and we reverse-engineer strategy based on where a brand actually is, because a legacy brand and a startup require completely different approaches.

We serve two main client verticals: consumer brands (in food & beverage and health & wellness), and immersive experiences (ticketed, multi-location concepts like enrollment programs, in-mall activations, VR art experiences, and museum-style experiential brands). Our roster includes some of the world's most recognized consumer, entertainment, and social media companies.

In 17 years, we've earned Gold at the American Business Awards, been named a 2026 Global Top 10 Agency by 50PROS, worked with ByteDance (the company behind TikTok), and counted Richard Branson among our earliest clients — we launched all of Virgin's social channels, and he wrote our tagline.

OUR COMPANY VALUES guide our team and shape our culture:

  • 🚀 Proactivity: We act before we're asked
  • ❤️ Passion: We care deeply about our work and the impact it creates 
  • 🔑 Ownership: We treat our clients' businesses as if they were our own 
  • 📈 Results: We hold ourselves to the highest standards and push past industry benchmarks

We're a fully remote, all-women team spanning Canada, the United States, Argentina, Peru, Denmark, and Australia.

Our culture is fast-paced, high-trust, and genuinely passionate about social, PR, and influencer marketing. Slack is our backbone. We don't micromanage — everyone manages up proactively so leadership always knows what's in motion. The team gets real autonomy in return: flexible schedules, trust-based vacation, and the freedom that comes from performing at a high level.

We work with global companies and we expect that caliber from everyone on the team. Our average team member stays five years — unheard of in agencies. People who leave often come back. That's not an accident.

About the Role

We're looking for a remote AI Systems & Automation Specialist to become the operational engine behind how the agency scales — building the internal systems, automations, and AI-powered workflows that let our team do more without adding headcount.

In this role, you'll design and implement automations across media pitching, influencer campaign management, sales outreach, reporting, and operations — starting with a 30-day mission to build our AI-assisted media pitching system, then expanding across the business.

This is not a pure strategy role — but you'll need to think strategically. You'll assess what needs to be built, formulate the right approach, and then execute it yourself. We build fast — we can spin up a working AI tool in 30 minutes. What we need now is someone to implement properly: integrate it all, get it to the finish line, make sure it holds up, and keep improving it. Most agencies scale by hiring more people. We're scaling by building smarter systems — and this role is foundational to how that happens.

Our IDEAL CANDIDATE brings 3–5 years of hands-on experience in automation, systems implementation, marketing operations, or no-code development. You think in workflows, connect tools intuitively, and can look at a messy tech stack and know immediately what to cut, fix, or build. You're meticulous but you ship. You surface problems before they're flagged, show up with ideas already tested, and don't wait to be told what to do — you find the person with the context and go get it. You're kind, direct, and you'll fit right into a Slack channel full of emojis and genuine support.

Performance Metrics: Your performance will be measured by reductions in manual time per task, system adoption across teams, increases in outreach volume, follow-up consistency, and faster campaign setup times.

Reporting Structure: You'll collaborate with teammates across PR, Influencer, and Business Development. This role sits within the Operations team and reports directly to the CEO and VP.

You'll be doing things like:

  • Systems Assessment & Architecture: mapping existing manual processes; identifying inefficiencies and non-productive time; recommending which tools to keep, combine, or cut; advising on the leanest effective tech stack
  • Automation Implementation: building multi-step workflows using Make, n8n, Zapier, and native integrations; connecting platforms like Gmail, Notion, GoHighLevel, QuickBooks, Lefty, Apollo, Cision, and Muck Rack; consolidating siloed team workflows into centralized systems
  • Outreach & Communications: deploying AI-assisted workflows for media pitching, journalist outreach, influencer negotiation, and outbound sales; replacing high-volume manual email chains with automated, humanized sequences that preserve relationships and stay out of spam
  • Sales & Biz Dev Systems: building and maintaining GoHighLevel infrastructure; managing CRM automations, lead tracking, and pipeline workflows; developing and refining the AI signal outbound project (integrated with Apollo, Claude, and OpenAI); maintaining inbound booking sequences
  • Reporting & Database Infrastructure: consolidating data from Notion, Google Workspace, Cision, MuckRack, Apollo, Lefty, and Clockify; building internal dashboards and campaign reporting systems; maintaining data hygiene across the stack
  • Team Enablement & Rollout: running live sessions to train teams on new workflows; collecting feedback and iterating; generating internal guides and SOPs with AI; ensuring everything you build gets adopted and sticks

Skills & Qualifications

  • 3–5 years of experience in roles like Automation Specialist, No-Code Developer, Marketing Operations Manager, RevOps Specialist, Systems Architect, or similar
  • A portfolio of real work — links, demos, or Loom walkthroughs of systems you've built
  • Hands-on experience building automations using Make, n8n, Zapier, or equivalent — you ship workflows, not prototypes
  • GoHighLevel power user — you've built flows, CRM structures, dashboards, and reporting from the ground up
  • API integration and AI deployment experience — you connect tools reliably and integrate AI (ChatGPT, Claude, OpenAI) into real workflows
  • Working knowledge of no-code workspace and database tools (Notion, Airtable, Google Workspace)
  • Able to assess and rationalize a tech stack — spot redundancies, recommend cuts, advise on what's needed
  • Systems thinker who moves fast — you design logic flows, follow through, ship quickly, and can take a non-technical team on the journey
  • Direct, confident, and comfortable with ambiguity — you push back when something's inefficient, test and break things, and don't wait to be told what to do
  • Strong English communication — written and verbal, for clear collaboration with a remote team

Bonus if you also have:

  • Background in marketing operations or RevOps
  • Agency experience — systematizing across multiple clients and functions
  • Familiarity with influencer marketing or PR outreach workflows
  • Familiarity with our extended tool stack: Clay, Lefty, Apollo, Cision, Muck Rack, Keyhole, Clockify, QuickBooks

Position Details

Working Hours: 4 hours of required overlap between 7AM–3PM Pacific Time, with the remaining daily hours asynchronous. Adjusts with Daylight Saving Time

Employment Type: Full-time (40 hours/week), Exclusivity Preferred

Education: A degree is not required — hustle mentality and a portfolio of real implementation work matter far more

Level: Intermediate (3–5 years of relevant experience)

Compensation: ~USD $2,038–$2,604 (RON 9K–11.5K) per month, based on experience. Structured as a Consultant Agreement (independent contractor), meaning you'll be responsible for your own taxes, benefits, and insurance.


Benefits of working with us: 

  • 🚀 Work with an award-winning international agency behind some of the world's most recognized brands
  • 🏡 Fully remote — work from wherever you do your best thinking
  • 🧘‍♀️ Real schedule flexibility — manage your own time as long as the work gets done
  • 💅 Proudly all-women, with a culture built around real inclusion and support
  • 🏆 Teammates who are some of the best in the business
  • 💰 Above-market compensation for your role and region
  • 🧠 Real learning and growth opportunities — this role expands as the company scales
  • 🌴 Unlimited vacation — trust-based, earned through performance
  • ✈️ Potential for an in-person yearly team trip

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