Marketing Specialist

natulim Portugal
Remote
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AI Summary

Join our marketing team to develop content strategy, create engaging content, and analyze campaign results. We're looking for a results-oriented individual with 3+ years of experience in performance marketing. Strong understanding of digital storytelling and data analysis is a must.

Key Highlights
Co-create and develop content strategy for social media channels
Create engaging content for social media
Analyze campaign results and recommend next steps
Key Responsibilities
Co-create and develop the content strategy for social media channels
Create content: ideas for posts, reels, and stories
Monitor social media trends and translate them into brand actions
Create video content (Instagram, TikTok, YouTube) — from idea, to script and recording, all the way to editing
Record short videos for social media
Support performance campaigns (Meta Ads)
Analyze campaign results (ROAS, CPA, CAC, conversions) and recommend next steps
Coordinate collaborations with influencers (ongoing communication, scripts, contracts)
Technical Skills Required
Meta Ads Instagram TikTok Facebook YouTube Data analysis KPIs ROAS CPA CAC Conversions
Benefits & Perks
Clear briefs and efficient processes
100% remote work and flexible hours
Real impact on the brand's growth
Opportunity to test new trends and tools and implement your own ideas
Discounts on our products
Nice to Have
Understanding of paid campaigns (Meta Ads / Google Ads)
Spanish language skills

Job Description


Natulim was born from a simple need: to create home products that work exceptionally well and have real meaning in everyday life. We believe that effectiveness and responsibility can go hand in hand — that’s why we design solutions that are practical, well-crafted, and honest toward both people and the environment.


The brand is growing dynamically which is why we are expanding our marketing team to further strengthen our content and performance efforts. We’re looking for someone to join our current team and, together with us, take the brand’s communication to the next level.


If you value quality and having a real impact on what you create you might be exactly the person we’re looking for.


What will you do?

  • Co-create and develop the content strategy for social media channels (Instagram, TikTok, Facebook, YouTube).

  • Create content: ideas for posts, reels, and stories.

  • Monitor social media trends and translate them into brand actions.

  • Create video content (Instagram, TikTok, YouTube) — from idea, to script and recording, all the way to editing.

  • Record short videos for social media.

  • Support performance campaigns (Meta Ads).

  • Analyze campaign results (ROAS, CPA, CAC, conversions) and recommend next steps.

  • Coordinate collaborations with influencers (ongoing communication, scripts, contracts).


What do we expect?

  • Minimum 3 years of experience in performance marketing.

  • Experience with similar brands (e-commerce, lifestyle, digital brands, etc.).

  • Strong understanding of digital storytelling and creating compelling hooks.

  • Ability to analyze data and work with KPIs (ROAS, CPA, conversions, attribution).

  • Ability to create clear reports and a data-driven approach — making decisions based on numbers.

  • Independence and results-oriented mindset.

  • Excellent organization and ability to deliver on time.

  • Native portuguese


Nice to have:

  • Understanding of paid campaigns (Meta Ads / Google Ads).

  • Spanish language skills.


What do we offer?

  • Clear briefs and efficient processes.

  • A demanding but rewarding work pace that supports skill development.

  • 100% remote work and flexible hours.

  • Real impact on the brand’s growth.

  • Opportunity to test new trends and tools and implement your own ideas.

  • Discounts on our products.

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