Senior Copywriter and Associate Creative Director

Company Description

Publicis Groupe is the world’s largest agency holding group, leading in Digital, Creative, and Media transformation. With nearly 100 years of experience and 100+ markets worldwide, we’re proud to be ranked the #1 Agency Group globally by Forbes.

Here in Budapest, Publicis Groupe Hungary is the country’s largest integrated creative and media agency—home to 400+ experts, 250+ awards.

With our Power of One model, we offer expertise in Creative, Media, Digital and Production. Our modular setup integrates these disciplines, giving clients seamless access to the right blend of services to support their business and customers’ journey.

We’re sure you’ve heard the buzzwords before: award-winning work, dynamic teams, fast-paced environment. We’ve got all that—but we’ve also got something more: a culture where big ideas have room to grow.

We work with some of the world’s biggest brands, but we keep our culture human—a safe, inclusive space where your voice matters, your growth is supported, and your ideas have room to fly.

If you’re into big thinking, bold projects and turning creativity into impact, let’s talk.

Overview

ASSOCATE CREATIVE DIRECTOR – Copywriter background

We are looking for an Associate Creative Director (ACD Copy) to join our creative team in Budapest. This is a senior copy leadership role for a creative who combines exceptional craft with strong creative direction—and who is ready to take ownership of ideas, people, and creative output across international, high-profile brands.

As an ACD Copy, you will operate as a hands-on creative leader: shaping concepts, elevating execution, mentoring copy talent, and partnering closely with Art Directors, Strategists, and the Creative Director to deliver impactful, integrated campaigns—from social-first ecosystems to global TVCs.

What You’ll Do

Creative & Conceptual Leadership

• Lead copy and conceptual direction for integrated, multi-channel campaigns (social, digital, film, TVC)
• Translate strategy into strong creative platforms, territories, and storytelling systems
• Ensure creative excellence and consistency from idea through final execution
• Act as a creative sparring partner to the Creative Director
  
  

Team Leadership & Mentorship

• Mentor, guide, and review work from Copywriters and Senior Copywriters
• Set, protect, and raise quality benchmarks for copy and storytelling
• Foster a collaborative, ambitious, and creatively rigorous team environment
• Actively elevate the creative output of the wider creative department
  
  

Collaboration & Stakeholder Management

• Partner closely with Art Directors, Strategy, Account, and Production teams

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• Present, sell, and defend ideas internally and with clients
• Participate in shoots, key production moments, and senior creative discussions
• Build trust with clients through confident and thoughtful creative leadership
  
  

What We Are Looking For

• Minimum 2 years’ experience as an ACD Copy (or equivalent senior copy leadership role)
• Native or near-native proficiency in Brazilian Portuguese or Portuguese, combined with strong cultural understanding of the Brazilian market.
• Fluent English (spoken and written)
• Advanced copywriting across social, digital, film, and TVC
• Creative concepting and platform thinking
• Strong agency background with international experience
• Proven experience leading integrated campaigns across multiple channels
• Demonstrated ability to mentor, lead, and elevate other creatives
• Natural leadership and mentorship mindset
• High creative standards and a strong point of view
• Strategic thinking paired with hands-on execution
• Strong ownership, accountability, and collaboration skills
• Experience working on award-winning campaigns and familiarity with European markets and global brand structures are considered as an advantage
• Open to relocation to Budapest
  
  

Please include a portfolio with your application that reflects strong conceptual thinking and high-end creative execution.

Why you’ll love it here

This role offers a clear step from senior copy execution into true creative leadership, with direct exposure to global brands and senior stakeholders. You’ll actively shape creative culture, standards, and ambition—balancing strategic thinking with hands-on craft. It’s a strong platform for progression toward Creative Director, while working on meaningful, reputation-building creative work.

Additional Information

Why should you join Publicis Groupe?

• Diverse & Inclusive Environment - Viva La Difference is in our DNA.
  
  

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We don’t just accept differences—we celebrate them. With 30+ nationalities under one roof, our team is proof that diversity fuels creativity and innovation. Our DE&I initiatives make sure every voice has space and every idea is valued.

• Thriving Community – Built on camaraderie.
  
  

We nurture a culture of involvement—colleagues who show up for each other, collaborate, and share wins. From Thirsty Thursdays to DE&I days and team-building events, we create space for real connections (and the occasional celebration dance).

• People-First - Well-Being Always.
  
  

We believe you can only bring your best when you feel your best. From initiatives like Working with Cancer and Screening Time Off, to coaching, mental and physical health support and women's health program, we provide the tools and flexibility to help you create a work–life balance that truly works for you.

• Grow With Us. - Your career, your runway.
  
  

Your journey is yours—we’re just here to fuel it. With tools like Marcel, our AI-powered platform, together with global learning programs, local classes and workshops, we’ll help you thrive and build a future-proof, AI-ready skillset.

• Flexible Work Arrangements – Your work, your rhythm.
  
  

Some days you’re office-ready, other days you’re better from home—we get it. Our flexible hours and hybrid options let you set the rhythm. And yes, your furry friends are always welcome in the office - paws on the floor, ideas on the table.

• Global Mobility with Work Your World – The world is your office.
  
  

Why stay put when you can take your job global? With Work Your World, you can spend a few weeks working from a selected Publicis Groupe office worldwide. Want to swap apartments with a colleague in Paris or Madrid? Go for it. It’s not just travel—it’s adventure with a laptop.

• Relocation Support
  
  

Moving from the other side of the world? We’ll support you by navigating the permit processes to make your start as smooth as possible.

We’ve built this far—now let’s build forward, together.

Publicis Groupe Hungary is an equal opportunity employer. We believe different perspectives spark stronger ideas. That’s why we welcome applicants of all races, colors, religions, sexes, sexual orientations, gender identities or expressions, ages, national origins and disabilities. Everyone deserves an equal chance to thrive here, and we’re committed to making our hiring process - and our workplace - accessible, inclusive, respectful, and supportive for all.