Email Marketing Specialist

Position: Lead Generation and Email Marketing Intern

Location: Remote, 100% work from anywhere

Job Type: Internship

Duration: 120 days

About Salesera: Salesera is a leading B2B digital marketing firm specializing in helping businesses accelerate growth through innovative digital strategies. We provide a collaborative and growth-oriented environment where you can gain valuable skills and hands-on experience in lead generation and email marketing.

Key Responsibilites:

• Lead generation:
• Research and identify potential leads through online tools, social platforms, and databases.
• Build and maintain a well-organized database of leads.
• Categorize leads based on relevance and potential for conversion.
• Email marketing:
• Assist in planning and executing email marketing campaigns.
• Develop personalized email templates to target different client segments.
• Monitor and analyze email engagement metrics (e.g., open rates, click-through rates).
• Market research:
• Perform category research to identify new opportunities and trends.
• Proactively identify organizations that can benefit from Salesera's solutions.
• Reporting & collaboration:
• Prepare reports on lead generation and email campaign performance.
• Participate in team meetings to share progress and brainstorm strategies.

What You'll Learn:

• In-depth knowledge of lead generation techniques and tools.
• Practical experience in crafting and executing email marketing strategies.
• Data analysis skills for evaluating campaign performance.
• Professional communication and customer engagement tactics.

Eligibility Criteria:

• Strong communication skills, both written and verbal.
• Basic understanding of email marketing principles.
• Proficiency in Google Sheets or MS Excel.
• Ability to conduct detailed research and analyze data.
• Self-motivated with a proactive attitude.

Benefits:

• Certificate of completion upon successfully finishing the internship.
• Hands-on experience in the marketing and sales domain.
• Mentorship from experienced professionals.
• Opportunity to develop practical skills in a short, focused time frame.

Join Salesera and take the first step towards mastering email marketing!