Digital Marketing Specialist (Chinese Speaking/based in Manila)

This role requires you to relocate and based permanently in Makati City, Manila, Philippines. We provide the following relocation assistance:

• Flight ticket
• Company accommodation/monthly housing allowance
• Work visa

Other benefits provided:

• Daily meals (on-duty)
• Medical & Insurance coverage
• Annual flight ticket allowance
• Attractive year-end performance bonus
• 2-year service reward bonus

Responsibilities:

• Develop engaging written content for various online and offline media channels, including social media, forums, bloggers, brochures and emails.
• Provide assistance and support to the marketing team in conducting marketing planning and research activities.
• Strategically plan and execute digital marketing campaigns across web, SEO/SEM, marketing database, email, social media, and display advertising, while analyzing trends and optimizing performance to achieve desired goals.
• Measure and report the performance of all digital marketing campaigns, assessing against established ROI and KPIs.
• Collaborate with designers and external advertising agencies/service vendors to ensure visually appealing and impactful marketing collateral.
• Work closely with the operations team, particularly the customer services department, to address and resolve member issues and concerns.

Requirements:

• Proficient in Chinese languages (verbal and written)
• Familiar with China market is highly desirable
• At least 1 year experience in marketing functions or similar roles; more experienced candidates will be considered for more senior roles
• Candidate must possess at least a Bachelors/College Degree in Business, Marketing or equivalent field
• Excellent copywriting skills and experience
• Knowledge of Microsoft Office and Microsoft Excel to analyze data and spot trends.

Working Schedule: 10am-7pm, Monday to Friday