O

Paid Advertising Specialist (AI & Automation)

Remote
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AI Summary

OnTheGoSystems is seeking a hands-on Paid Advertising Specialist to own and optimize paid campaigns across platforms like Google Ads, Meta Ads, Microsoft Ads, and LinkedIn Ads. You will build, test, and improve campaigns while exploring how AI, automation, and data can enhance advertising workflows. The ideal candidate has hands-on campaign experience, technical automation skills, and a passion for experimenting with new tools.

Key Highlights
Fully remote position at a company building translation and localization software used on 1.5+ million WordPress sites
Opportunity to own paid advertising end-to-end and influence a more technical, AI-driven approach
Freedom to experiment with AI, automation, and new tools to improve campaign management
Key Responsibilities
Own paid advertising hands-on, building, testing, and improving campaigns
Explore how AI, automation, and better use of data can improve campaign management
Set up, run, analyze, and optimize paid campaigns across multiple platforms
Use technical tools to automate, connect, analyze, and improve advertising workflows
Manage several campaigns or channels simultaneously
Investigate why performance changes, not just report on changes
Validate automated workflows to ensure they are working correctly
Work independently, prioritize tasks, and move initiatives forward without detailed instructions
Experiment with new technology and turn useful ideas into working solutions
Technical Skills Required
Paid Advertising (Google Ads, Meta Ads, Microsoft Ads, LinkedIn Ads) Marketing Automation Data Analysis (GA4, BigQuery, Looker Studio)
Benefits & Perks
100% remote position
Body and Mind Movement program
Computer budget for workplace improvement
Kindle device with access to company Amazon account
Respect for national holidays in each country
Opportunity to progress and advance

Job Description


At OnTheGoSystems, we've been building successful translation and localization software with a fully remote, international team since 2007. Our products are used on more than 1.5 million active WordPress sites, helping businesses around the world build and manage multilingual websites and content.

We're looking for a technical, hands-on Paid Advertising Specialist who knows how to connect AI, automation, and data to real advertising workflows.

What You'll Do

  • This is a role where you'll have the freedom to build, test, and improve, not just manage campaigns designed by someone else
  • You'll own paid advertising hands-on while having the space to explore how AI, automation, and better use of data can improve the way campaigns are managed
  • You'll be able to experiment with new tools and approaches, build your own solutions, and directly influence how we develop a more technical and AI-driven approach to paid advertising

Requirements

We'd especially like to meet someone who:

  • Has personally set up, run, analyzed, and optimized paid campaigns
  • Has hands-on experience with platforms such as Google Ads, Meta Ads, Microsoft Ads, or LinkedIn Ads
  • Has used technical tools to automate, connect, analyze, or improve advertising workflows. This could include Google Ads Scripts, advertising APIs, Python, Zapier, Make, GA4, BigQuery, Looker Studio, and AI agents
  • Is comfortable managing several campaigns or channels at the same time
  • Can show real examples of using AI or automation to solve advertising problems or reduce manual work
  • Thinks analytically and enjoys investigating why performance changes, not just reporting that it changed
  • Understands that automation needs validation and can explain how they check that automated workflows are working correctly
  • Can work independently, prioritize what needs attention, and move things forward without detailed instructions
  • Enjoys experimenting with new technology and turning useful ideas into working solutions

Benefits

  • 100% remote position,
  • Body and Mind Movement program to fill you up with energy,
  • A computer budget to make your workplace better,
  • A Kindle device with access to our company Amazon account,
  • We respect national holidays in each country and want you to have a rest these days,
  • Great opportunity to progress and advance,
  • Collaborating with team members across the globe

If you enjoy paid advertising as much as you enjoy building smarter ways to run it, we'd love to hear from you. Tell us about the campaigns you've owned and the AI or automation you've built into your work.

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