We are looking for an execution-focused Head of Marketing to take full ownership of our global growth engine. This is a pivotal leadership role for a high-performing generalist who thrives at the intersection of high-level strategy and direct execution. The ideal candidate will own customer acquisition, channel optimization, brand positioning, and demand generation.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
Location: 100% Remote (Anywhere in the World)
Industry Focus: E-commerce & Manufacturing Tech
Role Level: Executive Leadership
About the Role
We are looking for an execution-focused Head of Marketing to take full ownership of our global growth engine. This is a pivotal leadership role for a high-performing generalist who thrives at the intersection of high-level strategy and direct execution.
Reporting directly to Executive Leadership, you will own customer acquisition, channel optimization, brand positioning, and demand generation. If you excel in a lean, fast-paced environment where you have the autonomy to build scalable systems, test rapidly, and directly move the needle on top-line revenue, we want to hear from you.
What You’ll Do
- Drive Strategy & Execution: Own the end-to-end growth strategy across SEO, paid media, website experience, conversion rate optimization (CRO), and lifecycle marketing.
- Optimize Acquisition Channels: Audit current marketing channels to build a data-driven growth playbook centered on lead quality, higher conversion rates, and sustainable LTV.
- Manage Paid & Organic Performance: Hands-on management and optimization of paid search (Google, Microsoft) and paid social campaigns, alongside driving a long-term SEO and content engine.
- Lead Data-Driven Experimentation: Design, launch, and analyze structured growth experiments to unlock new acquisition channels and optimize conversion funnels.
- Cross-Functional Collaboration: Partner closely with Sales, Product, and Operations to align demand generation efforts with revenue targets and capacity.
- Build Agile Reporting Infrastructure: Establish clean dashboards (GA4, BI tools) and core KPIs to maintain real-time visibility into channel performance and ROI.
- Vendor & Budget Oversight: Direct agency partners, contractors, and specialized freelancers (SEO, design, copy) as needed to scale output efficiently.
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What We’re Looking For
- 5–10+ Years of Experience: Proven track record in growth marketing, performance marketing, or digital demand generation (E-commerce or Tech background highly preferred).
- True Generalist Mastery: Deep hands-on expertise in SEO, PPC/Paid Search (Google Ads), Web Analytics, and Funnel Optimization.
- Analytical & Data-Driven: Highly proficient with GA4, attribution models, and building clean performance reporting from scratch.
- Startup Agility: Comfortable operating in a resource-lean environment—you can lay out a 12-month vision in the morning and build a campaign landing page in the afternoon.
- Execution & Ownership Mindset: You take pride in end-to-end accountability, moving swiftly from data insights to live execution.
- Bonus Skills: Experience with CRO platforms, email automation/CRM flows, or international market expansion is a major plus.
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Why Join Us?
- High Ownership & Impact: Full strategic and operational command of the marketing function with direct access to executive decision-makers.
- Uncapped Autonomy: Freedom to test bold hypotheses, deploy budget effectively, and double down on what drives results.
- Global Flexibility: Work 100% remotely from anywhere in the world within a fast-moving, output-driven team culture.
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