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Senior Product Marketing Manager (Portfolio Ownership) - Fintech

Kantox • Spain
Relocation
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AI Summary

Lead the product marketing strategy for Kantox’s full suite of Currency Management Automation products, defining positioning, messaging, and launches for CFOs and Treasurers. Build the product marketing function from the ground up, collaborating with Product, Sales, and Customer Success to drive customer-centric storytelling. Requires 3-5 years in B2B fintech product marketing, strong communication, and portfolio-level expertise.

Key Highlights
Own the product marketing strategy for Kantox’s entire product portfolio, positioning and messaging for CFOs/Treasurers
Build product marketing function from scratch with full ownership of storytelling and portfolio-level messaging
Hybrid role with 3 days in-office (Barcelona) and 2 days remote, backed by a product content specialist and marketing intern
Key Responsibilities
Define and execute the product marketing strategy for Kantox’s full suite of Currency Management Automation products
Develop differentiated messaging by buyer persona (Treasurer, CFO, Finance Director) and core use case, grounded in customer insights
Plan and execute product launches, coordinating with Product, Sales, and Content teams
Partner with Customer Success and Sales to gather customer stories, quotes, and use cases for messaging
Collaborate with external SEO and AEO agencies to ensure AI aligns with brand positioning
Work closely with a product content specialist to bring messaging to life across formats
Shape the structure, process, and messaging foundation of the product marketing function
Technical Skills Required
B2B Product Marketing Portfolio-Level Product Strategy Customer Insight-Driven Messaging
Benefits & Perks
Competitive base salary
Sponsored learning and development budget
Free private health insurance
Free language lessons (Spanish, English, French)
Relocation package if required
Flexible working hours and short Fridays
Hybrid working model (3 days in office, 2 days remote)
31 days of annual leave
Gym discounts and free sports activities
Restaurant Ticket with monthly credit
Fresh fruit and unlimited coffee
Pizza Fridays
Nice to Have
Fluent in Spanish
Experience with AI tools for drafting, research, and workflow automation
Curiosity to quickly build expertise in FX and treasury concepts

Job Description


Product Marketing Manager | Based in Barcelona

If you are a product marketer who wants to own the story of an entire product suite rather than a single feature, this is worth reading.

Kantox is a BNP Paribas-backed fintech with a portfolio of Currency Management Automation products that solve real, measurable problems for CFOs and Treasurers. We are looking for one person to define how we position and message that portfolio, and to build the product marketing function around it.

We build software that helps companies turn FX from an operational burden into a competitive advantage. Our clients are CFOs and Treasurers at mid-to-large corporates across 75 countries, and they trust us to move serious money. Over $20 billion and counting.


What you will work on

  • Owning the product marketing strategy for Kantox's full suite, working closely with Product Management to understand the roadmap and setting the direction for how we position and message our products across the portfolio
  • Developing clear, differentiated messaging by buyer persona (Treasurer, CFO, Finance Director) and by core use case, grounded in customer insight and product capabilities
  • Working hand in hand with our external SEO and AEO agency to ensure AI understands our brand correctly
  • Planning and executing launches for new features and product updates, coordinating with Product, Sales, and Content teams
  • Partnering with Customer Success and Sales to gather customer stories, quotes, and use cases that ground messaging in real outcomes
  • Working closely with a product content specialist who will help bring your messaging to life across formats, keeping your focus on the strategy and storytelling that ties the full portfolio together


The setup

You will be based in our Barcelona office, reporting into Marketing and partnering daily with Product, Sales, and Customer Success. You will have two key resources to lean on: a product content specialist who will help bring your messaging to life across formats and handle the technical depth of content execution, and a marketing intern available for execution tasks you choose to delegate, keeping your focus on strategy and storytelling. Much of the function's structure, process, and messaging foundation is still being defined. You will have real latitude to shape how product marketing works at Kantox. This is a senior individual contributor role with genuine scope to build something from the ground up.


Who you are

You are a strong communicator who can take complex FX and treasury concepts and turn them into positioning that resonates with senior finance buyers. You are comfortable working across a full product portfolio, not just a single area, and you know how to use customer insight to sharpen messaging rather than rely on assumptions.

You do not need to arrive as an FX expert. You do need the curiosity to build that expertise fast and the judgment to know when to simplify and when to preserve the substance.

Concretely:

  • 3 to 5 years of experience in product marketing in B2B fintech
  • Strong ability to simplify technical or financial concepts without losing the substance
  • Comfortable working across multiple products or a full portfolio
  • Comfortable using AI tools for drafting, research, content ideation, and workflow automation, while applying sound judgment and brand standards to any AI-assisted output
  • Fluent in English
  • Based in Barcelona, or willing to relocate (we provide support)


What we offer

  • Competitive base salary
  • Sponsored learning and development budget
  • Free private health insurance
  • Free language lessons (Spanish, English and French)
  • Relocation package if required
  • Flexible working hours and short Fridays
  • Hybrid working model (3 days in office, 2 days from home)
  • 31 days of annual leave
  • Gym discounts and free sports activities
  • Restaurant Ticket with monthly credit and regular cross-team lunches
  • Fresh fruit and unlimited coffee
  • Pizza Fridays
  • Barcelona office with 360° views of the city


About Kantox

We are a 200-person fintech backed by BNP Paribas, with offices in London and Barcelona. We have grown consistently since 2011, built on a product that delivers measurable results and a client base that stays. If you want to own the narrative of a product suite that handles real financial complexity, and build the function that tells that story, this is the role.

Kantox is an equal opportunity employer. We hire on merit and welcome applicants regardless of background, nationality, gender, age, sexual orientation, or disability status.


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