Lead strategic communications for 30 NCAA Division I programs and 1,200 cadet-athletes, serving as primary media relations contact for Army West Point Football and other sports. Supervise a team of six full-time communications staff and interns, manage budget, and oversee content strategy, storytelling, and public relations. Must be available for nights, weekends, and holidays.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
Details
Posted: 21-Jul-26
Location: West Point, New York
Type: Full-time
Salary: 70k-80k
Categories
Operations
Operations - Sports Information
Sector
Collegiate Sports
Preferred Education
4 Year Degree
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Internal Number: 1311
As a member of the Army West Point Athletics Association Inc.(“AWPAA”) Business Development and Fan Experience leadership team, the Assistant Athletics Director for Athletic Communications provides strategic leadership for all athletic communications, media relations, storytelling, and public relations efforts across 30 NCAA Division I programs and more than 1,200 cadet-athletes. This position serves as the primary communications contact and strategic advisor for Army West Point Football and the Head Football Coach, while leading a team of communications professionals responsible for promoting and protecting the Army West Point Athletics brand. Through effective media relations, content strategy, and cross-functional collaboration, this role advances the priorities of the AWPAA Strategic Plan, The Fruits of Victory, enhances national visibility for Army Athletics, and supports meaningful engagement with fans, alumni, media, recruits, and key stakeholders.
What You'll Do
55% Football Communications & Strategic Media Relations
Serve as the primary media relations contact for the football program. Additionally, serve as the primary media relations contact for 1-2 other selected sports.
- Provide game day support for football, men’s and women’s basketball, hockey, volleyball and men’s and women’s lacrosse.
- Write, edit and ensure publication design and coordination, which includes but is not limited to the football media guide, the football game program and game notes.
- Find compelling stories about cadet-athletes and pitch them to local, regional and national outlets.
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Supervise six full-time Athletic Communications employees as well as available interns.
- Generate publicity for all 30 AWPAA sports.
- Ensure all athletic contests and events are covered from an Athletic Communications standpoint.
- Oversee the writing of weekly press releases, compiling team statistics and records, and archiving and reporting them the respective leagues and NCAA as required.
- Manage the Athletic Communications budget.
- Assist with the daily maintenance of Army West Point’s website and all social media efforts.
- Must be available to work nights, weekends, and holidays.
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$70,000 to $80,000
This job posting contains a pay range, which represents the range of salaries that AWPAA believes, in good faith, at the time of this posting that it might be willing to pay for the posted position. AWPAA expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would AWPAA consider paying a salary or rate near the higher end of the range.
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About Army West Point Athletic Association Inc.
USMA is renowned as the world’s preeminent leadership development institution. Located on the banks of the Hudson River in West Point, NY, it is approximately one hour from New York City. The mission of USMA is "to educate, train, and inspire the Corps of Cadets so that each graduate is a commissioned leader of character committed to the values of Duty, Honor, Country and prepared for a career of professional excellence and service to the Nation as an officer in the United States Army." This position will be housed within the AWPAA, which is a non-profit corporation organized to manage and support the 30 intercollegiate athletic programs at the Academy. The AWPAA mission is to recruit, educate, train and inspire leaders of character who are committed to the values of Duty, Honor, Country through an extraordinary NCAA Division I athletic experience.
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https://ncaamarket.ncaa.org/jobs/22442988/assistant-athletics-director-athletic-communications
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