Head of Field Marketing

brevo France
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AI Summary

Lead regional field marketing strategy for France and global markets, driving pipeline growth and integrated campaigns. Define and execute ABM strategies, manage budgets, and act as business partner to Sales leadership. Requires 8+ years of integrated marketing experience in matrixed organizations with revenue accountability.

Key Highlights
Define and own regional field marketing strategy for France
Lead integrated marketing campaigns across Field, Customer Marketing, Growth, Product Marketing
Manage regional marketing budget and track ROI with pipeline impact targets
Build ABM strategies in partnership with Sales targeting key accounts
Act as business partner to Sales leadership with revenue accountability
Key Responsibilities
Define and own the regional field marketing strategy for France, aligning with global teams on brand, digital, paid media, email and events
Drive operational coordination of integrated marketing campaigns globally, acting as connective tissue between Field, Customer Marketing, Growth, Product Marketing and Marketing Foundations
Lead and develop a team of field marketers, setting clear objectives and fostering high-performance culture across regions
Translate business objectives into integrated marketing programmes combining events, digital, ABM and content with clear pipeline and revenue impact targets
Own the regional marketing budget, track ROI and report on pipeline contribution to senior leadership
Drive ABM strategies in close partnership with Sales targeting key accounts and strategic verticals
Build brand awareness through speaking opportunities, sponsored events, local partnerships and client advocacy
Act as business partner to Sales leadership co-owning pipeline targets and building joint go-to-market plans
Technical Skills Required
Integrated Marketing Management Revenue Outcomes ABM Strategies Marketing Budget Management Event Coordination
Benefits & Perks
RTT days off
50% public transport reimbursement
Sustainable Mobility Package
Daily Swile meal vouchers (€12.50/day)
English classes
Udemy courses access
Remote-friendly setup
Home workspace budget
Relocation assistance
Top-notch private healthcare (70% covered)
6-week second-parent leave
Extra time off for sick child
Welii platform services
Nice to Have
Fluent in English
French and/or other European languages

Job Description


At Brevo, we’re not just building a CRM. With our technology, we’re helping millions of organizations build lasting relationships with their customers.
From emails and SMS to WhatsApp, Chat, and Marketing Automation, our tools are intuitive, powerful, and built to scale with every ambition. We give businesses a clear view of the customer journey, so they can focus on what matters: connection.

As a certified B Corp, we’re proud to grow with purpose, committed to high standards of social and environmental impact, not just performance.

Today, more than 500,000 businesses across 180 countries—from NGOs like Amnesty International to global brands like Carrefour, eBay, Louis Vuitton, and Michelin—trust Brevo to engage their audiences, cut through complexity, and deliver results. Our reliable technology and 75+ integrations help them create unparalleled customer experiences, without the usual tech headaches.

We recently exceeded 200m ARR and reached a major milestone by becoming a Unicorn, backed by strong growth and global expansion - and we’re just getting started!

As Head of Field Marketing, you will act as a business partner to Sales and Marketing leadership, driving pipeline growth and integrated marketing programmes across France and globally. You will translate market dynamics and business objectives into field strategies that create measurable revenue impact.

Your impact at Brevo:

  • Define and own the regional field marketing strategy for France, aligning with global teams on brand, digital, paid media, email and events
  • Drive the operational coordination of integrated marketing campaigns globally, acting as the connective tissue between Field, Customer Marketing, Growth, Product Marketing and Marketing Foundations to ensure alignment and execution
  • Lead and develop a team of field marketers, setting clear objectives and fostering a high-performance culture across regions
  • Translate business objectives into integrated marketing programmes — combining events, digital, ABM and content — with clear pipeline and revenue impact targets
  • Own the regional marketing budget, track ROI and report on pipeline contribution to senior leadership
  • Drive ABM strategies in close partnership with Sales, targeting key accounts and strategic verticals
  • Build brand awareness through speaking opportunities, sponsored events, local partnerships and client advocacy
  • Act as a true business partner to Sales leadership — co-owning pipeline targets, building joint go-to-market plans, and holding yourself accountable to revenue outcomes, not just marketing activity



Who you are:

  • 8+ years of experience in integrated marketing management or cross-functional campaign coordination in a global environment
  • Business-minded marketer who thinks in revenue outcomes first, marketing activities second - comfortable owning pipeline numbers alongside Sales
  • Proven track record operating in complex, matrixed organizations: able to influence without authority and drive alignment across Sales, Product and central Marketing teams
  • Strong experience managing significant marketing budgets and demonstrating ROI
  • Deep expertise in both online (paid media, email, webinars, social) and offline (events, community) marketing channels
  • Experience with ABM strategies and enterprise sales cycles
  • Knowledge of the MarTech industry is a strong plus
  • Fluent in English; French and/or other European languages are a plus



Why people love working at Brevo:
A place to grow, together: Join an international team in a bright, collaborative office located in a vibrant neighborhood.

Practical perks for everyday balance: RTT days off, 50% public transport reimbursement, Sustainable Mobility Package (whether you ride a classic bike or go electric, we support your choice to commute greener) and daily Swile meal vouchers (€12.50/day).

Learning, every step of the way: Access to English classes and 155,000+ courses on Udemy, plus a strong internal culture of knowledge-sharing and support.

Flexible for life: A remote-friendly setup, budget to support your home workspace, and relocation assistance for international talents.

Wellbeing that works: Top-notch private healthcare (70% covered), 6-week second-parent leave, extra time off if your child is sick and needs you, and several services related to prevention, health and personal and professional well-being on Welii platform.

A culture that cares: From inter-office trips to regular team events, there are plenty of ways to connect beyond your day-to-day. You'll also find active social, green, and LGBTQIA+ communities, plus Work Council benefits via Leeto, all here to support what matters to you, inside and outside of work.

Our candidate journey:

  • Introductory interview with Head of Talent Acquisition
  • Interview with CMO and VP Revenue Marketing
  • Case study presentation with Marketing Leadership
  • Final interview with CRO



Whoever you are, wherever you’re from, if this role speaks to you, we’d love to hear from you.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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