Lead strategic client and partner marketing initiatives to drive retention, expansion, and advocacy across healthcare and life sciences clients. Design and execute programs including advisory boards, co-marketing campaigns, executive events, and lifecycle engagement. Requires 5+ years of B2B marketing experience, strong leadership, and cross-functional collaboration.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, Client & Partner Marketing based in the United States.
This is a high-impact leadership role focused on strengthening and expanding strategic client and partner relationships across a complex healthcare marketing ecosystem. You will design and scale programs that drive retention, advocacy, and long-term engagement across key enterprise clients and industry partners. The role blends strategic marketing leadership with hands-on execution across events, advisory boards, and co-marketing initiatives. You will serve as a key connector between sales, client success, and marketing teams, ensuring a seamless and compelling client experience throughout the lifecycle. In this position, you will also shape how clients experience the brand through thoughtful engagement programs, executive-level touchpoints, and curated experiences. You will lead a growing team and play a central role in defining the operating model for client marketing at scale. This is a highly collaborative, cross-functional leadership opportunity with direct influence on retention, revenue expansion, and client satisfaction.
Accountabilities
- Build and lead a comprehensive client and partner marketing strategy focused on retention, expansion, and advocacy across a portfolio of healthcare and life sciences clients.
- Own and scale the Client Advisory Board program, including charter design, recruitment, agenda setting, and insight activation across internal teams.
- Develop and execute partner co-marketing initiatives, including joint campaigns, webinars, content, and events that drive mutual visibility and pipeline impact.
- Lead planning and execution of major industry conferences, proprietary events, and field marketing initiatives, ensuring strong brand presence and client engagement.
- Design and operationalize client experience programs, including executive dinners, curated events, and strategic gifting initiatives that deepen relationships.
- Partner closely with sales, client success, strategy, and creative teams to align messaging, lifecycle engagement, and campaign execution.
- Build and scale lifecycle marketing programs from onboarding through renewal, ensuring consistent engagement across the client journey.
- Lead, mentor, and grow a small team while managing budgets, agency partners, and key performance metrics tied to retention and engagement.
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- 5+ years of experience in marketing roles, with a strong focus on client marketing, customer marketing, partner marketing, or related disciplines.
- Proven experience in healthcare, pharmaceutical, life sciences, or healthcare media environments, ideally with exposure to agency partnerships.
- Demonstrated success in building and scaling client engagement, advocacy, or loyalty programs in complex B2B environments.
- Hands-on experience leading executive events, advisory boards, conferences, or high-touch client engagement initiatives.
- Strong strategic thinking skills combined with the ability to execute and operationalize programs in fast-paced environments.
- Prior people management experience, with the ability to lead and develop small, high-performing teams.
- Experience using CRM, marketing automation, and analytics tools such as Salesforce, Marketo, or equivalent platforms.
- Bachelor’s degree required, with strong communication and stakeholder management skills.
- Competitive base salary ranging from $200,000 - $300,000 USD, depending on experience
- Comprehensive total rewards package designed to support overall well-being and career growth
- 100% remote work with home office expense reimbursement
- Flexible PTO plus company holidays
- Monthly stipends for internet, phone, and wellness expenses
- Fully paid 12-week parental leave for U.S. employees, plus additional family support benefits
- Health, dental, vision, and additional insurance options, including pet coverage
- Continuing education and professional development reimbursement
- Inclusive workplace culture with access to employee resource groups and career growth programs.
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We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
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