UI/UX & Visual Designer (CRO Focus)

weframetech • India
Remote
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AI Summary

Design high-quality visual assets and improve user experiences to increase website conversions. Collaborate with marketing and development teams to drive business outcomes. Minimum 2+ years of UI/UX or Visual Design experience required.

Key Highlights
UI/UX Design
Conversion Rate Optimization (CRO)
Visual Design
Key Responsibilities
Design user-friendly websites and mobile interfaces
Improve usability and customer experience across digital products
Collaborate with marketing and development teams
Technical Skills Required
Figma UI/UX principles Wireframing Prototyping HTML/CSS
Benefits & Perks
Competitive salary of ₹25,000 – ₹30,000 per month
Fully Remote Work
Flexible working environment
Performance-based salary increments
Nice to Have
Basic knowledge of HTML/CSS
Familiarity with Webflow, WordPress, or similar platforms

Job Description


Please Read Before Applying


This is not a traditional UI design role focused only on creating screens and mockups. We are looking for a UI/UX & Visual Designer who can take ownership of website design improvements, conversion rate optimization (CRO), landing page design, and ongoing visual design requirements across multiple projects. If you prefer working only on static designs without considering user behavior, conversions, and business outcomes, this role may not be the right fit. About the Role You will be responsible for improving user experiences, increasing website conversions, creating high-quality visual assets, and collaborating with marketing and development teams. Your focus will be on both design quality and measurable business impact.


Job Description

UI/UX & Visual Designer (CRO Focus)

Remote

Full-Time

Experience: Minimum 2+ Years

Salary: ₹25,000 – ₹30,000 per month


About the Role

You will be responsible for improving user experiences, increasing website conversions, creating high-quality visual assets, and collaborating with marketing and development teams.

Your focus will be on both design quality and measurable business impact.


Key Responsibilities

1. UI/UX Design

Design user-friendly websites and mobile interfaces

Create wireframes, user flows, and high-fidelity mockups

Improve usability and customer experience across digital products

Ensure responsive and modern design standards


2. Conversion Rate Optimization (CRO)

Analyze landing pages and user journeys

Identify conversion bottlenecks and UX issues

Create and test improved page layouts and user experiences

Work closely with marketing teams to increase leads and sales


3. Visual Design

Design banners, ad creatives, social media graphics, presentations, and marketing assets

Maintain consistent brand identity across projects

Create visually engaging assets for digital campaigns


4. Collaboration

Work closely with developers, marketers, and project managers

Translate business goals into effective design solutions

Review and improve existing designs based on feedback and performance data


Required Skills

Technical Skills

Strong proficiency in Figma (Mandatory)

Good understanding of UI/UX principles

Experience with wireframing and prototyping

Knowledge of CRO and landing page optimization

Understanding of responsive web design

Basic knowledge of HTML/CSS is a plus

Experience with design systems and component libraries


Ideal Candidate

Minimum 2+ years of UI/UX or Visual Design experience

Strong portfolio showcasing web, mobile, and marketing design work

Experience working with startups, agencies, or digital products

Strong attention to detail and design consistency

Ability to manage multiple projects independently


Success Metrics (KPIs)

Improvement in landing page conversion rates

Quality and speed of design delivery

User experience improvements

Stakeholder satisfaction

Consistency of visual branding


This Role Is NOT Suitable For Someone Who

Requires constant supervision

Has limited experience with Figma

Focuses only on aesthetics without considering conversions

Struggles to manage deadlines independently


Work Environment

Fully Remote

Flexible and outcome-driven

High ownership and accountability

Fast-paced and collaborative


Compensation

₹25,000 – ₹30,000 per month

Remote work flexibility

Growth opportunities based on performance


Requirements

Must-Have Skills

Minimum 2+ years of experience in UI/UX Design, Product Design, or Visual Design

Strong proficiency in Figma (Mandatory)

Experience designing responsive websites and landing pages

Good understanding of Conversion Rate Optimization (CRO) principles

Ability to create wireframes, prototypes, user flows, and high-fidelity designs

Strong visual design skills with attention to typography, layout, spacing, and branding

Experience designing marketing creatives, banners, and digital assets

Understanding of user behavior and customer journey optimization

Strong communication and collaboration skills

Ability to manage multiple projects independently


Preferred Skills

Basic knowledge of HTML/CSS

Familiarity with Webflow, WordPress, or similar platforms

Experience working with SaaS, eCommerce, or lead generation businesses

Knowledge of design systems and component libraries


Benefits

Fully Remote Work

Competitive salary of ₹25,000 – ₹30,000 per month

Flexible working environment

Performance-based salary increments

Opportunity to work on multiple industries and projects

Direct exposure to marketing, CRO, and growth strategies

High ownership and creative freedom

Career growth opportunities within the company

Collaborative and fast-paced work culture

Opportunity to build a strong portfolio with real business impact

Skill-focused environment where results matter more than degrees

Access to learning resources and professional development opportunities


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