We are looking for an exceptional, full-stack Director of Growth & Demand Generation to own the pipeline end-to-end. This role involves designing and executing Account-Based Marketing (ABM) campaigns, setting up and optimizing cold email infrastructure, and collaborating with technical delivery teams to transform success stories into high-end technical case studies.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
pubGENIUS is an elite React.js and Next.js development company and AdTech startup building web and AI products for clients across the US and Europe. We don't compete on low-cost development cycles; we operate as a long-term, high-reliability engineering partner for brands in the Fintech, Healthcare, AI, and Enterprise B2B SaaS & Cloud Infrastructure sectors where technical precision and regulatory fluency aren't optional.
We are looking for an exceptional, full-stack Director of Growth & Demand Generation to own that pipeline end-to-end.
What You Will Do
- Design and execute Account-Based Marketing (ABM) campaigns targeting North American mid-market companies
- Set up, scale, and optimize our cold email infrastructure, LinkedIn sequencing, and data enrichment tools
- Collaborate with our technical delivery teams and PMs to transform our massive success stories into high-end technical case studies, white papers, and narrative-driven pitches
- Guide our internal technical digital marketer to optimize highly tailored, high-intent vertical landing pages (e.g., /fintech, /healthcare, /saas) that convert cold executive traffic into diagnostic discovery calls
- Take absolute accountability for Sales Qualified Leads (SQLs), Pipeline Velocity, and Total Closed-Won Pipeline Value
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- You have 4+ years of B2B marketing experience specifically working for custom software development agencies or high-end IT consulting firms
- You can prove you have built campaigns that directly contributed to closing high-value, six- or seven-figure enterprise service retainers
- You know exactly how to write compelling, sophisticated copy that cuts through the noise in the inboxes
- You don't need a massive team to delegate to. You are a self-starter who can map out the macro-strategy on Monday, write the hyper-personalized email templates on Tuesday, and audit the funnel metrics on Friday
- You are the absolute owner of our growth architecture. You will work directly alongside our Strategy, PMs, and CEO to shape the future of the company
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- Fully remote work from anywhere
- Flexible hours
- We do not review applications via LinkedIn DMs or email. Please apply through the application link
- We do not work with staffing agencies or third-party recruiters. Direct applicants only
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