SEO Specialist

About us:

At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.

Overview:

One of our fast-growing US clients is looking for an SEO Specialist with a strong track record and superior critical-thinking skills to help execute and refine our SEO strategy and drive measurable growth. This role is a mid-level individual contributor position with room to grow.

You’ll support our efforts to rank higher in both Google and large language models (LLMs), and support high-impact marketing projects like landing page creation, CRO, and other activities to support marketing efforts.

Responsibilities:

• Execute and help improve SEO strategy to increase rankings, visibility, and conversions.
• Conduct keyword research, on-page optimization, technical SEO improvements, and SEO experiments.
• Draw intelligent conclusions from keyword research, competitive analysis, and content gap analysis to map actions that improve SEO performance.
• Maintain a world-class technical SEO: site architecture, Core Web Vitals, crawl optimization, schema markup, etc.

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• Execute SEO roadmap to improve SEO signals, including: link-building strategy, topical authority development, and content consolidation and pruning strategy.
• Report weekly on SEO performance, insights, and actions, tying results directly to business KPIs like MQLS, meetings booked, and revenue.
• Stay ahead of Google algorithm changes and new AI/LLM-based SEO innovations.
• Write high-converting copy for landing pages, CRO experiments, and other growth initiatives.
• Support other marketing efforts as required.

Must-Haves:

• 3+ years of marketing experience, with at least 2 years in B2B.
• Can take strategic input from senior leadership and translate it into clear, actionable specs for developers and content teams.
• Hands-on experience with SEO tools such as SEMrush or Ahrefs.
• Comfortable pulling and reasoning over GA4, GSC, ScreamingFrog, and SEMrush exports.
• Excellent written and verbal English communication skills.

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• Strong copywriting and ability to write compelling, conversion-focused copy.
• A go-getter. You know where to focus, plan effectively, and execute with high ownership.

Nice-to-Haves:

• Startup experience.
• AI tool fluency, comfortable using AI tools (Claude Code, Codex, OpenClaw, etc.)

Benefits:

• 100% remote role.
• Compensation in USD.
• Time off: 14 vacation days, US working holidays + 4 local floating holidays, Birthday off.
• Health insurance stipend.