Head of Growth Marketing

infinni • Spain
Remote Relocation
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AI Summary

Lead Infinni's growth efforts, focusing on customer acquisition, engagement, and retention. Develop and execute demand generation strategies, paid marketing campaigns, and lifecycle marketing programs. Collaborate with cross-functional teams to drive growth and revenue.

Key Highlights
Lead growth efforts
Develop demand generation strategies
Collaborate with cross-functional teams
Key Responsibilities
Own demand generation strategy
Develop paid marketing campaigns
Develop lifecycle marketing programs
Hire and lead team members
Track and report on KPIs
Technical Skills Required
Paid performance marketing Organic marketing Attribution modeling Social marketing CRO Lifecycle marketing Data and analytics
Benefits & Perks
Competitive salary
Remote work
Relocation opportunity
Nice to Have
Product-led growth experience
LLMO experience

Job Description


About Us:

Infinni Innovations S.A. was founded with a specific purpose in mind to address the underserved needs of the Creator Economy often overlooked by mainstream tech companies. Our journey began with the development of the Infinni CRM, a platform tailored for the 3+ million creators. However, this marked just the beginning of our journey.


Today, we are one the leading CRMs in the Creator Economy and we are diversifying our company portfolio into new verticals for the Creator Economy, including financial technology and banking solutions, Al-powered tools and big-data products.


We are a diverse team of builders, creatives and finance professionals distributed across the globe. This is your chance to be part of a movement that will elevate an entire industry.


About the role

Our Marketing team shapes how the world sees and experiences Infinni. We think strategically, move fast, and obsess over quality — from acquisition to brand to product marketing. We experiment constantly, craft clear narratives, and focus relentlessly on what drives growth.


We’re looking for a Head of Growth Marketing to lead Infinni’s growth efforts, focusing on customer acquisition, engagement, and retention, reporting to the CMO.


What you'll do

  • Own our demand generation strategy, looking across paid and organic channels and the lifecycle funnel to develop an efficient and dynamic growth engine.
  • Develop, execute, and optimize paid marketing campaigns across channels like search, social, display, and other platforms to drive customer acquisition and ROI.
  • Develop, experiment with, and scale successful community, referral, and LLMO strategies to drive organic growth.
  • Develop lifecycle marketing programs to drive activation, conversion, and sales opportunities.
  • Own pre-activation CRO experiments and results alongside our marketing team.
  • Hire, lead, and mentor team members (e.g. in performance, lifecycle, data science), agencies, and contractors, ensuring consistent execution and optimization of programs and campaigns.
  • Track, forecast, and report on KPIs such as signups, sales pipeline, CAC, and budget in partnership with Finance.
  • Partner with Product on post-activation CRO experiments.


What you'll bring

  • 7+ years of experience in growth marketing, with a strong track record in paid performance marketing, organic, and owned channels.
  • Performance marketing expertise: proven mastery of key marketing platforms, tools, and techniques, with deep knowledge of attribution modeling.
  • Strong full-funnel experience: deep understanding of social, CRO, and lifecycle marketing. Bonuses for LLMO experience.
  • Product-led growth experience: demonstrated success driving demand and revenue in PLG companies.
  • Data and analytics expertise: ability to analyze data, extract meaningful insights, and develop effective strategies based on findings.
  • Clear communicator: ability to communicate effectively and collaborate across Finance, Product, Sales, and Marketing teams.
  • Inspiring leader: track record of building and mentoring high-performing teams.


What’s in it for you:

  • Competitive salary: Attractive compensation package commensurate with experience and skills.
  • Remote work: We offer flexible working hours and location options
  • Relocation opportunity: We offer a with a comprehensive relocation packager for those interested to relocate to the Canary Islands.
  • Professional growth: Opportunities for career advancement and personal development in a fast-growing company.
  • Inclusive culture: Be part of a diverse and collaborative team committed to innovation and excellence.
  • Collaborative and supportive team: Working with team members that understands the importance of the work you’ll be doing


Ready to bring your talent to the table?

If this sounds like the right fit for you, we’d love to hear from you. Send your CV, portfolio, and a short cover letter to ashley@infinni.io.


In your cover letter, we’re especially keen to understand how you view the role of a Head of Growth within a broader organization — and what makes you uniquely equipped to thrive in it. Give us a sense of what sets you apart, both professionally and personally. We’re excited to get to know you!


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