Senior Growth Marketing Manager

Haystack United Kingdom
Remote
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AI Summary

We're seeking a commercial powerhouse to scale a luxury travel brand. The role involves leading paid media planning, defining growth strategies, and collaborating with cross-functional teams. The ideal candidate has experience in growth marketing and a proven track record of scaling premium products.

Key Highlights
Lead paid media planning
Define and execute growth strategies
Collaborate with cross-functional teams
Key Responsibilities
Lead the diversification of paid media planning
Define and execute high-impact growth strategies
Collaborate with Brand and Content teams
Present strategic insights and revenue forecasts to leadership
Drive a culture of strategic thinking
Technical Skills Required
Paid Social Search Display Customer Acquisition Cost (CAC) Lifetime Value (LTV) ROI
Benefits & Perks
£65,000 - £75,000 base salary
Performance-based annual bonus
Fully remote working profile
Flexible working policy
Annual company familiarisation trips
Comprehensive benefits including Private Medical Insurance
Enhanced parental leave
25 days annual leave plus bank holidays
Nice to Have
Luxury Travel experience

Job Description


Senior Growth Marketing Manager | £65,000 - £75,000

We're working with a fast-growing pioneer in bespoke luxury travel on this exciting opportunity. We are looking for a commercial powerhouse to scale a brand that creates unforgettable, authentic, and responsible worldwide tours for high-net-worth individuals.

This is a pivotal role for a strategic thinker ready to own growth across the entire funnel. You will leverage data-driven insights to refine acquisition efficiency while maintaining a premium brand identity, working closely with Sales and Product teams to unlock new revenue streams in the global luxury market.

The Role

  • Lead the diversification of paid media planning, optimizing performance across Paid Social, Search, and Display to drive sustainable customer growth.
  • Define and execute high-impact growth strategies focused on decreasing CAC and increasing LTV through rigorous testing and experimentation.
  • Collaborate with Brand and Content teams to align messaging and landing page experiences with high-intent acquisition goals.
  • Present strategic insights and revenue forecasts to leadership, translating long-term company goals into actionable, measurable marketing plans.
  • Drive a culture of strategic thinking, overseeing segmentation and positioning to better target affluent and HNW audiences.

What You'll Need

  • Extensive experience in Growth Marketing with a proven track record of scaling premium or luxury products (Luxury Travel experience is a major plus).
  • Deep expertise in marketing to HNW or affluent audiences, understanding the nuances of luxury brand positioning and client psychology.
  • Commercial mastery of key performance metrics including Customer Acquisition Cost (CAC), Lifetime Value (LTV), and ROI.
  • Strong technical and analytical skills, with the ability to manage complex cross-functional projects with senior stakeholders.
  • A proactive, results-oriented mindset that balances rigorous data analysis with brand-conscious execution.

What's On Offer

  • Fully remote working profile within the UK with a flexible working policy.
  • Competitive base salary up to £75,000 (DOE) plus a performance-based annual bonus.
  • Annual company familiarisation trips to experience bespoke luxury travel destinations firsthand.
  • Comprehensive benefits including Private Medical Insurance, enhanced parental leave, and 25 days annual leave plus bank holidays.

Apply via Haystack today!


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