Growth and Digital Marketing Manager

Areti Group | B Corp™ United Kingdom
Remote
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AI Summary

Drive growth and digital marketing strategy, own the entire buyer journey, and execute high-impact campaigns to turn data into measurable revenue impact. This is a high-impact, high-visibility role requiring commercial awareness, analytical thinking, and hands-on execution. The ideal candidate will own the growth engine of a scaling AI consultancy.

Key Highlights
Own the growth engine of a scaling AI consultancy
Drive growth and digital marketing strategy
Execute high-impact campaigns to turn data into measurable revenue impact
Key Responsibilities
Own and scale the full digital funnel (awareness → conversion → retention → expansion)
Design and execute high-impact growth experiments across email, paid, web, social & partnerships
Build always-on nurture and retargeting campaigns aligned to personas and lifecycle stages
Own pipeline reporting, dashboards, and ROI visibility
Analyse acquisition, engagement, and conversion performance
Partner with Sales & RevOps to translate data into revenue-driving actions
Map and continuously optimise the full buyer journey
Align messaging, timing, and channel strategy to real user behaviour
Work cross-functionally with Sales, Product & Customer Success
Own HubSpot as the central growth engine
Build workflows, lead scoring, segmentation, and lifecycle models
Ensure best-in-class data hygiene, attribution, and forecasting alignment
Develop high-performing nurture programmes across key audiences
Execute multi-channel retargeting strategies
Continuously test, iterate, and optimise messaging, creative, and cadence
Support and scale a high-value community of customers, prospects, and partners
Drive engagement, advocacy, and long-term retention
Feed insights back into campaigns, content, and product strategy
Technical Skills Required
HubSpot Marketing Automation Data analysis Reporting Performance analysis
Benefits & Perks
Remote work
Full-time employment
Nice to Have
B2B SaaS experience
AI experience
Community-led growth experience
Paid media experience
Conversion optimisation experience

Job Description


🚀 Growth & Digital Marketing Manager

📍 UK (Remote / Hybrid)

💼 Full-Time


🔥 EXCLUSIVE ROLE – PRE-ARRANGED INTERVIEW SLOTS – URGENT HIRE 🔥

Areti Group is exclusively partnered with one of the fastest-growing AI consultancies in the UK, recently backed by significant funding and scaling at pace.

We’ve already placed 20+ hires into this business, and due to continued growth, they are now looking for a Growth & Digital Marketing Manager to take full ownership of their digital engine.

👉 This is a high-impact, high-visibility role where you will directly influence pipeline, revenue, and growth strategy.


💥 The Opportunity

This role is for someone who thinks commercially, acts analytically, and executes relentlessly.

You will own the entire buyer journey—from first touch to conversion, retention, and advocacy—turning data into insight and insight into measurable revenue impact.


🎯 What You’ll Own

🚀 Growth Strategy & Execution

🌳 Own and scale the full digital funnel (awareness → conversion → retention → expansion)

🌳 Design and execute high-impact growth experiments across email, paid, web, social & partnerships

🌳 Build always-on nurture and retargeting campaigns aligned to personas and lifecycle stages


📊 Reporting, Data & Performance

🌳 Own pipeline reporting, dashboards, and ROI visibility

🌳 Analyse acquisition, engagement, and conversion performance

🌳 Partner with Sales & RevOps to translate data into revenue-driving actions


🔄 Customer Journey Optimisation

🌳 Map and continuously optimise the full buyer journey

🌳 Align messaging, timing, and channel strategy to real user behaviour

🌳 Work cross-functionally with Sales, Product & Customer Success


⚙️ HubSpot & Marketing Automation

🌳 Own HubSpot as the central growth engine

🌳 Build workflows, lead scoring, segmentation, and lifecycle models

🌳 Ensure best-in-class data hygiene, attribution, and forecasting alignment


🎯 Nurture & Retargeting

🌳 Develop high-performing nurture programmes across key audiences

🌳 Execute multi-channel retargeting strategies

🌳 Continuously test, iterate, and optimise messaging, creative, and cadence


🌐 Community & Growth Loops

🌳 Support and scale a high-value community of customers, prospects, and partners

🌳 Drive engagement, advocacy, and long-term retention

🌳 Feed insights back into campaigns, content, and product strategy


✅ What You Bring

🌳 5+ years in growth, digital, or lifecycle marketing

🌳 Strong ownership of performance, reporting & analytics

🌳 Deep hands-on experience with HubSpot (automation, CRM, workflows)

🌳 Proven success running nurture & retargeting campaigns

🌳 Strong understanding of B2B buying journeys and funnel optimisation


🧠 Mindset

🌳 Highly data-driven with strong commercial awareness

🌳 Strategic thinker with a hands-on execution mindset

🌳 Experimentation-led (test, learn, iterate)

🌳 Strong cross-functional communicator

🌳 Driven by growth, impact, and results


⭐ Nice to Have

🌳 Experience in B2B SaaS, AI, or high-growth environments

🌳 Community-led growth or advocacy experience

🌳 Paid media and conversion optimisation

🌳 Exposure to RevOps or pipeline optimisation


💡 Why This Role?

🌳 Own the growth engine of a scaling AI consultancy

🌳 Direct impact on pipeline, revenue, and business performance

🌳 Join a company in rapid growth following major funding

🌳 Proven hiring track record (20+ placements via Areti)

🌳 Fast, efficient interview process with pre-arranged slots


🚨 Final Note

This is a high-priority, exclusive hire with interview slots already scheduled.


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