Marketing Growth Lead

Job Description - Marketing Growth Lead

Job Title: Marketing Growth Lead

Location: Riyadh, Saudi Arabia (Open to candidates based in Riyadh or willing to relocate from Egypt)

Company: Watan First Solutions Reporting To: Business Development Director

About Watan First Solutions: Watan First Solutions is the digital transformation and innovation arm of Watan First Holding. We engineer bespoke, AI-driven ERP ecosystems and enterprise technology that directly align with Saudi Vision 2030, delivering unparalleled operational scalability and local compliance (ZATCA) to KSA businesses.

Role Overview: We do not need a traditional brand manager; we need a data-obsessed revenue architect. As the Marketing Growth Lead, your mandate is to generate demand, master our CRM ecosystem, and supply the commercial sales team with a constant, predictable stream of high-intent Corporate and Enterprise leads. You will sit at the intersection of marketing, sales operations, and market intelligence.

Key Responsibilities:

• HubSpot CRM Mastery & Operations: Take absolute ownership of the HubSpot Marketing Hub. Build automated lead-nurturing workflows, establish rigorous lead-scoring models, and maintain pristine data hygiene across the marketing-to-sales handoff.

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• Market Research & Trend Analysis: Continuously monitor KSA tech market trends, competitor positioning, and regulatory shifts (e.g., Vision 2030 initiatives, ZATCA mandates). Translate these insights into highly targeted, trigger-based GTM campaigns.
• Conversion & Sales Cycle Monitoring: Track lead velocity from the top of the funnel to closed-won. Monitor MQL-to-SQL conversion rates, identify bottlenecks in the sales cycle, and continuously optimize campaigns to lower Customer Acquisition Cost (CAC).
• Demand Generation & Reporting: Design and launch high-converting B2B digital campaigns (LinkedIn, Meta, Email). Generate comprehensive, data-backed performance reports for the Business Development Director, proving the exact pipeline ROI of every marketing Riyal spent.
• Sales Enablement Coordination: Equip the sales team with up-to-date market intelligence, battle cards, ROI calculators, and localized case studies to accelerate their closing cycles.

What You’ll Need to Succeed:

• Experience: 4+ years of proven experience in B2B Tech, SaaS Marketing, or Demand Generation, specifically targeting Corporate and Enterprise sectors.
• Technical Acumen: You must be an absolute expert in HubSpot CRM. (HubSpot certifications are a massive advantage). Deep experience with LinkedIn Campaign Manager and marketing automation tools.

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• Execution: You are an analytical growth hacker. You care more about pipeline velocity, conversion math, and revenue generation than vanity metrics.
• Communication: Flawless Arabic and English copywriting and analytical presentation skills.

What We Offer:

• Competitive base salary and a performance-driven bonus model tied directly to pipeline generation.
• Relocation support.
• Accommodation + Transportation Allowance.
• A structured path to get promoted to a Senior Commercial/Marketing Leadership role based on revenue impact.