Unox China seeks a Digital Marketing & Events Specialist in Shanghai to manage local digital presence and online/offline initiatives. Responsibilities include content strategy, social media management, event planning, and sales material development. Requires a Bachelor's degree, fluent Mandarin and English, and hands-on experience with Chinese digital platforms and event coordination. Offers flexible hours, paid time off, career growth, and international mobility.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
Unox China, a market leader in the production of high-end professional ovens, is seeking a Digital Marketing & Events Specialist to join the Unox Marketing Team in Shanghai.In this role, you will play a key role in managing Unox’s presence across local digital platforms and ensuring strong alignment between online and offline marketing initiatives.
Main responsibilities
- Develop and execute a localized content strategy across key Chinese digital platforms, including WeChat, Douyin, and Xiaohongshu.
- Manage daily social media operations: editorial planning, content creation, publishing, community engagement, and performance analysis.
- Plan, coordinate, and manage the company’s participation in exhibitions, trade shows, and industry fairs in China, ensuring strong brand visibility and lead generation.
- Organize and execute marketing events, product launches, and client activations, delivering a high-quality brand experience.
- Manage the customer experience at the China Experience Centre, ensuring smooth operations and a high-quality, engaging visitor journey.
- Develop and manage Chinese Sales Materials to support sales and commercial initiatives.
- Create basic multimedia content (photo and video), including shooting and editing, tailored for Chinese platforms.
- Monitor market trends, competitors, and digital best practices within the Chinese ecosystem, providing actionable insights.
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- Bachelor’s degree in Marketing, Communications, or a related field.
- Native or fluent Mandarin
- Fluent written and spoken English
- Proven ability to read and write in Simplified Chinese (mandatory); knowledge of Traditional Chinese is a plus.
- Hands-on experience managing Chinese social media platforms: WeChat, Douyin, Xiaohongshu.
- Strong content creation and storytelling skills tailored to Chinese audiences.
- Proven experience in organizing and coordinating exhibitions, trade shows, and marketing events in China.
- Basic skills in photo and video production/editing (e.g. Jianying or similar tools).
- Proficiency in Adobe Illustrator; knowledge of Photoshop and InDesign is a plus.
- Strong organizational and project management skills, with attention to detail and the ability to handle multiple priorities.
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- Flexible Working Hours
- Paid time off & overtime
- Career growth & training programs
- Diversity & inclusion policies
- International mobility & relocation support
- Team building activities
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