Digital Marketing Specialist

This role is ideal for a digital marketing professional with a passion for both social media management and search engine optimization. You will be responsible for enhancing the online presence of a brand by developing and executing effective social media strategies while also optimizing content for improved search engine rankings. The position is fully remote, offering flexibility and the opportunity to work with a dynamic team focused on expanding digital reach and engagement.

Deliverables

• Develop, schedule, and publish engaging content across key social media platforms.
• Monitor, analyze, and report on social media performance metrics.
• Conduct keyword research and implement SEO best practices to optimize website and social content.
• Collaborate with content creators to ensure alignment of messaging and SEO strategies.
• Engage with online communities to foster brand awareness and audience growth.
• Stay updated on industry trends and algorithm changes to inform strategy adjustments.
  
  

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Requirements

• Proven experience managing social media channels (e.g., Instagram, Facebook, Twitter, LinkedIn).
• Solid understanding of SEO principles and hands-on experience with keyword research and on-page optimization.
• Proficiency with social media management and analytics tools.
• Strong written and verbal communication skills.
• Ability to work independently in a remote environment.

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• Detail-oriented with strong organizational and time management abilities.
• Familiarity with content management systems and basic graphic design tools is a plus.
  
  

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