We are looking for a proactive, tech-savvy Marketing & Operations Executive to support the CEO in scaling Safe Space toward its $1.5M revenue goal. This role involves managing CRM and marketing automation, executing content strategies, and driving both B2C and B2B growth. The ideal candidate has 1-3 years of experience in a marketing, growth, or digital operations role.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
- Location : Remote (Indonesia-based preferred)
- Employment Type : Full-Time
- Working Hours : Approx. 40 hours per week, fixed schedule through Monday to Friday (Standard 9:00 AM – 6:00 PM (SGT)
About Redox HR Indonesia
Redox HR Indonesia is part of Alnico, a Singapore-based group building the future of business with an AI-human hybrid approach. Our proprietary ReMA™ system manages AI employees, utilizing advanced workflows to optimize 24/7 performance. As a trusted partner, Redox connects top Indonesian talent with international clients, offering remote professionals the opportunity to thrive in global markets.
About Our Client
Safe Space is Singapore's leading mental health platform connecting individuals and organisations with licensed therapists and mental wellness resources. We operate a pay-per-use Employee Assistance Programme (EAP) model, serve B2C users directly through our app, and work with government agencies, MNCs, and SMEs across Singapore. Our mission is to make mental healthcare accessible, stigma-free, and culturally relevant.
Role Overview
We are looking for a proactive, tech-savvy Marketing & Operations Executive to be the right-hand to our CEO. This is a high-impact, high-ownership role suited for someone who can operate AI tools confidently, manage our CRM and marketing automation, execute content strategies, and help drive both B2C and B2B growth. You will directly support the CEO in scaling Safe Space toward its $1.5M revenue goal.
Key Responsibilities
CRM & Marketing Automation
- Set up, manage, and optimise our Go High Level (GHL) CRM for B2C customer lifecycle management
- Configure webhook integrations between our proprietary booking platform and GHL
- Build and manage WhatsApp Business API automation flows for re-engagement and onboarding sequences
- Import, segment, and maintain our B2C customer database
- Set up affiliate and referral program within GHL
Content Creation & Social Media
- Repurpose long-form video content into short-form clips for Instagram Reels, TikTok, and YouTube Shorts
- Manage and maintain a monthly content calendar aligned to key themes and campaigns
- Schedule and publish posts across Instagram, TikTok, LinkedIn, Facebook, and YouTube
- Assist in developing lead magnets (e.g. pre-recorded masterclasses, downloadable resources)
- Support the Therapist Spotlight Series and other evergreen content initiatives
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LinkedIn & B2B Support
- Execute daily LinkedIn outreach using Sales Navigator (approximately 20 targeted connections per day)
- Support content posting on the founders' LinkedIn profiles using agreed content pillars and CTAs
- Assist in tracking engagement metrics and identifying top-performing posts for scaling
- Help prepare anonymised case studies and thought leadership content
Analytics & Reporting
- Maintain a weekly progress tracker shared with the CMO
- Pull and interpret data from GA4, Meta Business Suite, HubSpot, and GHL
- Track KPIs including B2C conversion rates, email/WhatsApp open rates, social follower growth, and lead gen metrics
- Support Google My Business optimisation and event tracking setup
Operations & Admin
- Manage platform access, logins, and credentials across marketing tools
- Coordinate with developers on API/webhook requirements for system integrations
- Support the setup and management of webinars and events (Slido, Eventbrite, Thinkific)
- 1–3 years of experience in a marketing, growth, or digital operations role
- Proficiency with AI tools (e.g. ChatGPT, Claude, Canva AI) to accelerate content and reporting
- Strong understanding of social media platforms and short-form video content
- Comfortable working independently, managing multiple tasks, and hitting deadlines
- Excellent written English for content and communications
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Nice to Have
- Experience with Go High Level (GHL) — setup, automation, and CRM management is a big plus
- Experience with HubSpot, Intercom, or similar CRM/support tools
- Familiarity with WhatsApp Business API and webhook integrations
- Video editing skills (short-form content repurposing)
- Basic understanding of SEO and Google Analytics 4
- Experience in health, wellness, or SaaS industries
What We Offer
- Fully remote, flexible working arrangement
- Opportunity to grow with a purpose-driven mental health company
- Direct access and mentorship from the founding team
- Exposure to both B2C and B2B growth strategies
- Access to Safe Space wellness resources
How to Apply
Please submit your CV, a brief note on your experience with Go High Level, and any examples of content or automation work you have done previously. We look forward to hearing from you.
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