Manager, Price & Discount Strategy

HelloFresh • Germany
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AI Summary

Develop dynamic, data-intelligent pricing systems, leveraging AI and machine learning to optimize CLV. Collaborate with cross-functional teams and stakeholders to shape pricing strategies across global markets. Drive strategic initiatives, leading projects that launch new pricing models and benefit types.

Key Highlights
Shape economics behind global food solutions group
Drive and execute strategic price and discount vision
Collaborate with diverse teams to bridge strategy and technology
Key Responsibilities
Drive Strategic Initiatives: Lead high impact projects such as launching new pricing models or new benefit types.
Modernize Pricing with AI: Act as the lead Business Owner for AI initiatives, collaborating with Analytics and Product to adapt AI use cases within our pricing and discount strategies.
Bridge Strategy & Tech: Translate complex business requirements into technical specs for our Product teams, ensuring our discount tools are both sophisticated and scalable.
Run Advanced Experiments: Design and execute A/B tests, ensuring we are constantly learning and refining our pricing and discount approach.
Own the Global Playbook: Maintain and evolve our global toolkit of best practices, ensuring that successful AI initiatives (e.g., anomaly detection, synthetic sampling, predictive analytics) are seamlessly scaled.
Technical Skills Required
SQL Python Tableau Excel
Benefits & Perks
Competitive compensation package
HelloFresh-subsidized Pension Scheme
Berlin relocation support
Hybrid working model
Elevate your lifestyle with exclusive discounts on your weekly HelloFresh box and office meals
Annual learning & development budget
German language learning budget
Access to the HelloFresh Academy
Nice to Have
Experience in building AI solutions for business workflows
Passion for new AI tooling
Domain expertise in Pricing, Business Analytics, or Strategy areas

Job Description


Manager, Price & Discount Strategy

As a Manager of Price & Discount Strategy, you will shape the economics behind our global food solutions group and the world's leading meal kit company, active in 17 countries across 3 continents. You will drive and execute our strategic price and discount vision, with a specific focus on AI-driven optimization, bridging the gap between high level commercial strategy and cutting edge automation and intelligence.

Your mission is to move our pricing from static playbooks to dynamic, data-intelligent systems. Challenges will include:

  • How do we best incorporate GenAI into our internal workflows to identify and deploy the most effective price and discount levers for improving CLV?
  • What new incentive structures should we bet on and how do we identify and iterate quickly on candidates?
  • How can we automate market-specific pricing insights to react faster than our competitors?

In this role, you will be part of the Global Price & Discount Strategy Team, shaping pricing and discount strategy across our full global portfolio which includes our core brand, HelloFresh, as well as: Factor, GreenChef, EveryPlate, Chef's Plate, and Youfoodz. You’ll work closely with stakeholders from multiple countries and teams such as Product, Marketing Analytics, and Paid Marketing — making it a unique opportunity to combine strategic thinking, analytical depth, and cross-functional execution.

What You’ll Do

  • Drive Strategic Initiatives: Lead high impact projects - such as launching new pricing models or new benefit types.
  • Modernize Pricing with AI: Act as the lead Business Owner for AI initiatives, collaborating with Analytics and Product to adapt AI use cases within our pricing and discount strategies.
  • Bridge Strategy & Tech: Translate complex business requirements into technical specs for our Product teams, ensuring our discount tools are both sophisticated and scalable.
  • Run Advanced Experiments: Design and execute A/B tests, ensuring we are constantly learning and refining our pricing and discount approach.
  • Own the Global Playbook: Maintain and evolve our global toolkit of best practices, ensuring that successful AI initiatives (e.g., anomaly detection, synthetic sampling, predictive analytics) are seamlessly scaled.

What You’ll Bring

  • Education: Master’s / Bachelor’s degree in Business, Statistics, Economics or any related field
  • Experience: 2–3 years in Strategy Consulting, Investment Banking, or a high-growth Tech environment
  • Domain Expertise: Experience in Pricing, Business Analytics, or Strategy areas are preferred, with demonstrated experience building AI solutions for business workflows
  • Analytical Rigor: Excellent data skills; proficiency in Excel, SQL, Python / R, Tableau
  • Passion for new AI tooling: You are passionate about the intersection of business strategy and automation. You have experience or a deep interest in leveraging AI-based workflow tools to optimize internal processes and move our pricing from manual playbooks to automated, intelligent systems.
  • Cross-Functional Collaboration: Proven experience working with diverse teams, including Product, Marketing, and Data Science, in a fast-paced, matrixed environment.
  • Communication: Fluency in English with the ability to build the bridge between business needs and tech implications.

What We Offer

  • Elevate your lifestyle! Join one of Europe's fastest-growing tech powerhouses in a dynamic phase of expansion.
  • Immerse yourself in a diverse global community of 90+ nationalities.
  • Enjoy a competitive compensation package that goes beyond the norm, with perks like a HelloFresh- subsidized Pension Scheme, Berlin relocation support, and a Hybrid working model.
  • Elevate your lifestyle with exclusive discounts on your weekly HelloFresh box and office meals.
  • Invest in your growth with an annual learning & development budget, German language learning budget, and access to the HelloFresh Academy.
  • Plus, we've got your well-being covered with mental health support, transportation perks, and working-parent-friendly benefits. From our 24/7 gym access,wellbeing platforms like Headspace and Spill, to sabbatical leave options, HelloFresh is not just a workplace; it's a lifestyle of perks and possibilities!

Are you up for the challenge?

Please submit your complete application below including your salary expectations and earliest

starting date. After submitting an application our team will review this and get back to you shortly.

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