Vice President of Technology, AdTech

MUST HAVE ADVERTISING TECHNOLOGY (AdTech) EXPERIENCE TO APPLY

Location: Fully Remote

Reporting to: CEO

Role Overview

Ribeye is seeking a hands-on, execution-driven Vice President of Technology to lead our engineering organization and shape the technical future of the company.

Reporting directly to the CEO, the VP of Technology will own the architecture, scalability, security, and delivery of our technology platform. This leader will work in close partnership with the Product team to translate roadmap vision into robust, scalable solutions — while driving innovation through modern AI capabilities.

This is a player–coach role: you will lead teams, set standards, and define strategy — but you will also be comfortable reviewing code, troubleshooting production issues, and building critical components when needed.

You will oversee a blended engineering model consisting of both in-house and outsourced development teams, ensuring high performance, accountability, and delivery excellence across all contributors.

What You’ll OwnTechnology Strategy & Execution

• Define and execute Ribeye’s technical vision in alignment with company strategy.
• Architect scalable, secure, and high-performance systems that support rapid growth.
• Own and evolve Ribeye’s canonical abstraction layer across Plan → Activate → Measure, enabling scalable multi-DSP and multi-vendor integrations without fragmenting the product layer.
• Ensure clean separation between canonical models and vendor-specific adapters to preserve extensibility, vendor optionality, and long-term architectural integrity.
• Build and standardize Ribeye’s interoperability layer, enabling structured and repeatable integrations with DSPs, ad servers, data providers, OMS systems, CRM platforms, and other third-party vendors.
• Establish generic integration frameworks rather than bespoke implementations to support traditional media company workflows at scale.
• Translate product requirements into practical, well-designed technical solutions.
• Ensure disciplined delivery processes with predictable execution and high quality.

AI-Driven Innovation

• Identify and implement modern AI solutions to improve traditional engineering workflows and product capabilities.
• Operate with an AI-first mindset, leveraging LLMs, automation frameworks, and intelligent systems to increase development velocity and unlock new product capabilities, while implementing strong guardrails to preserve data integrity, compliance, and user trust.
• Establish best practices for AI-assisted engineering while maintaining quality and governance standards.
• Evaluate emerging technologies and integrate them where strategically valuable.

Engineering Leadership

• Build, lead, and mentor a high-performing engineering organization.

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• Operate as a “player–coach” — actively contributing to code reviews, debugging, and system design.
• Set clear standards for code quality, documentation, testing, and deployment.
• Create a culture of accountability, technical excellence, and continuous improvement.
• Clearly differentiate between core platform development and partner-specific customizations, ensuring the product remains scalable while supporting revenue-driving extensions in a controlled manner.

Hybrid Team Management

• Manage a combination of internal engineers and outsourced development partners.
• Establish clear SLAs, performance metrics, and communication frameworks across teams.
• Ensure offshore and third-party contributors are tightly aligned with product and business goals.
• Optimize resource allocation for speed, quality, and cost efficiency.

Cross-Functional Collaboration

• Partner closely with Product to balance innovation, technical feasibility, and speed to market.
• Provide technical insight during roadmap planning and strategic discussions.
• Design scalable integration patterns for upstream systems used by traditional media companies (CRM, OMS, billing, forecasting, inventory systems), enabling Ribeye to embed into partner workflows in a repeatable and non-custom way.
• Support Sales, Marketing, and Operations with technical expertise where needed.
• Serve as a trusted advisor to the CEO on all technology-related matters.
• Partner with Product and Revenue teams to help define scalable onboarding frameworks and technical enablement models, potentially contributing to the formation of a structured professional services capability to accelerate partner activation and revenue realization.

What Success Looks Like (First 12 Months)

• Clear, documented technical architecture aligned to the product roadmap.
• Improved development velocity without sacrificing quality.
• Strong operational discipline across in-house and outsourced teams.
• Measurable AI integration into engineering workflows and/or product capabilities.
• Reduced technical debt and improved system reliability.
• A motivated, accountable engineering organization with clear ownership.
• A documented and enforced canonical abstraction layer enabling multi-DSP scalability.

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• Vendor integrations implemented through repeatable adapter patterns rather than bespoke builds.
• Measurable AI leverage increasing output without proportional headcount growth.
• Clear operational discipline separating core product evolution from partner-specific customization.

Who You Are

• 10+ years of engineering experience, with 5+ years in senior technical leadership.
• Proven experience leading hybrid (in-house + outsourced) engineering teams.
• Strong hands-on coding background with the ability to debug and troubleshoot complex systems.
• Deep understanding of modern cloud-native architectures.
• Experience implementing AI/ML or LLM-driven solutions in production environments.
• Comfortable operating in fast-moving, high-growth environments.
• Strong communicator who can translate technical complexity into business clarity.
• High ownership mentality with bias toward action.

Core Competencies

• System architecture & scalability
• Canonical data modeling & API standardization across internal and external systems
• AI-enabled engineering practices
• DevOps & CI/CD excellence
• Vendor & offshore team management
• Product–engineering alignment
• Technical debt management
• Security & compliance oversight

Why This Role Matters

Technology is central to Ribeye’s growth strategy. This role ensures that our technical foundation is not only stable and scalable, but also innovative — leveraging AI and modern engineering practices to create durable competitive advantage.

This is a high-impact leadership position for someone who wants to shape both the present execution and the long-term technical trajectory of the company.