We are seeking a detail-oriented Marketing Automation Specialist to design, implement, and optimize automated marketing workflows. This role is ideal for someone who combines technical skills with marketing strategy to deliver data-driven results. Key requirements include 1-3 years of experience in marketing automation, digital marketing, or CRM management.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
🤖 We’re Hiring: Marketing Automation Specialist
📍 Location: Australia (Remote)
🕒 Employment Type: Full-Time
💼 Level: Junior to Mid-Level
We are seeking a detail-oriented Marketing Automation Specialist to design, implement, and optimise automated marketing workflows that drive engagement, lead generation, and customer retention. This role is ideal for someone who combines technical skills with marketing strategy to deliver data-driven results.
🎯 Key Responsibilities- Design, implement, and manage automated marketing campaigns across email, CRM, and other platforms
- Build and maintain lead nurturing workflows, segmentation, and personalization strategies
- Integrate marketing automation with CRM systems and other marketing tools
- Monitor campaign performance, generate reports, and provide actionable insights
- Collaborate with marketing, content, and sales teams to align automation strategies with business goals
- Maintain data hygiene and ensure compliance with privacy regulations such as Privacy Act 1988
- Continuously optimise campaigns to improve engagement, conversion, and ROI
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- 1–3 years of experience in marketing automation, digital marketing, or CRM management
- Proficiency with marketing automation platforms such as HubSpot, Marketo, or Salesforce Marketing Cloud
- Strong understanding of email marketing, lead nurturing, and CRM workflows
- Analytical mindset with the ability to interpret campaign performance data
- Excellent communication and collaboration skills
- Attention to detail and strong problem-solving abilities
- Must be based in Australia with full working rights
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- Fully remote role within Australia
- Opportunity to work with modern marketing automation tools and strategies
- Collaborative and innovative marketing team
- Professional development and growth opportunities
- Competitive salary and benefits package
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