As a Digital Marketing Optimization Specialist, you will implement data-driven optimization solutions and build high-impact campaigns for advertising customers. This is an excellent opportunity for marketing professionals looking to advance their careers.
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Job Description
Digital Marketing Optimisation Specialist – Danish Speaker – Lisbon, Portugal
Introduction
We are partnering with a leading Outsourcing/BPO consultancy to recruit a Danish-speaking Digital Marketing Optimisation Specialist. Based in the beautiful city of Lisbon, you will work in a hybrid model, helping high-value advertising customers optimize their digital presence and campaign performance. This is an excellent opportunity for marketing professionals looking to advance their careers in a dynamic, multicultural environment.
Responsibilities
- Implement data-driven optimization solutions and build high-impact campaigns for advertising customers.
- Create and manage keyword packs, bid strategies, and budget suggestions.
- Gather and analyze performance data at both the account and campaign levels.
- Produce detailed reports to support and refine optimization strategies.
- Apply optimization techniques across Search, Search Network (GSN), Mobile, and Video channels.
- Identify broader account opportunities to assist in seizing sales potential and driving growth.
- Maintain a deep understanding of departmental processes and advertising policies.
- Proactively identify areas for operational improvement and adaptation through innovation and intuition.
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- Native or near-native proficiency in Danish (oral and written) and fluent English (B2 level or higher).
- Minimum of 1-2 years of experience in digital marketing roles.
- Experience in a B2B environment with active use of digital advertising tools (e.g., Google Ads).
- Strong computer literacy, particularly with Microsoft Excel.
- A strong interest in new digital marketing trends and a "tech-savvy" mindset.
- Analytical mindset with high attention to detail and critical thinking skills.
- Ability to learn and apply large amounts of product and process information quickly.
- Collaborative team player with the ability to also work independently.
- Google Ads Search fundamentals certification is considered a significant advantage.
Discover our full range of relocation jobs with comprehensive support packages to help you relocate and settle in your new location.
- Competitive remuneration package based on your experience and skills.
- Hybrid Work Model: 2 days per week in the Lisbon office.
- Comprehensive relocation allowance and assistance for candidates moving from abroad.
- A dynamic, creative, and friendly multicultural work atmosphere.
- Access to guidance and tools to help you reach your full professional potential.
- The chance to live and work in one of Europes most vibrant and sunny capitals.
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