Drive strategic and tactical leadership for all marketing and advertising efforts. Oversee multi-channel campaigns to meet and exceed revenue and performance targets. Lead a team to design, execute, and measure effective inbound and outbound strategies.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
Looking for a Chief Marketing Office (CMO) with 8+ years of marketing and advertising leadership experience for a full-time, fully onsite position with our client in Western Massachusetts. Must have 3+ years of experience leading inbound marketing strategy, 1+ years of HubSpot implementation experience, and familiarity with Salesforce, WordPress, and WooCommerce. This is a fully onsite position with a salary range of 125-133K.
Relocation package available.
Ideal candidate will come from a B2B education or publishing organization.
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The Chief Marketing Officer (CMO) drives strategic and tactical leadership for all marketing and advertising efforts, overseeing multi-channel campaigns to meet and exceed revenue and performance targets. Reporting to the CEO, the CMO partners with the executive team to design, execute, and measure effective inbound and outbound strategies, optimize digital and print marketing, increase site traffic, generate and nurture leads, and improve customer acquisition.
Key responsibilities include data-driven analysis of marketing performance, campaign optimization, team leadership, and full-funnel strategy development across B2B and B2C channels. The CMO oversees website and e-commerce optimization, collaborating closely with other C-suite leaders to ensure a seamless customer journey and effective lead capture
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Requirements:
- 8+ years’ marketing and advertising leadership, including 3+ years leading inbound strategy
- Bachelor’s degree in marketing, communications, or related field; MBA preferred
- Advanced HubSpot experience; familiarity with Salesforce, WordPress, and WooCommerce a plus
- Strong team leadership, strategic vision, hands-on execution, and communication skills
- Results-driven, adaptable, and collaborative
- Up-to-date with leading digital platforms (Meta, LinkedIn, etc.)
- Occasional travel required
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