Job Description
Job Description
Marketing Manager
London/Remote
Technology (SaaS)
Up to £50,000 + Benefits
A rapidly growing B2B SaaS business in London is looking for a Marketing Manager to strengthen thier commercial team following substantial investment. Their product helps engineering teams to drive efficiencies throughout the software delivery process.
The successful candidate will have a broad marketing understanding, with a particular focus on PPC/Paid Search and B2B lead generation. Experience in a similar industry would also be advantageous.
Key Qualifications
Marketing Manager
London/Remote
Technology (SaaS)
Up to £50,000 + Benefits
A rapidly growing B2B SaaS business in London is looking for a Marketing Manager to strengthen thier commercial team following substantial investment. Their product helps engineering teams to drive efficiencies throughout the software delivery process.
The successful candidate will have a broad marketing understanding, with a particular focus on PPC/Paid Search and B2B lead generation. Experience in a similar industry would also be advantageous.
Key Qualifications
- Strong analytical skills with proficiency in digital marketing tools (e.g., GA4).
- Proven track record with Google Ad campaigns and other PPC platforms like LinkedIn Advertising and Meta.
- Experience in SEO, SEM, email marketing, and social media campaigns is beneficial.
- Capability to work on a wider marketing mix, including event marketing and PR.
- Collaborate with Sales and the Marketing Director to craft and implement marketing strategies aligned with business goals.
- Innovate in lead generation by exploring new marketing channels.
- Manage and optimize PPC campaigns and budgets.
- Measure, report, and optimize the performance of digital campaigns against KPIs.
- Test new advertising platforms and strategies for continual improvement.