Principal Web Designer, Logged Out Experiences

Laravel • Canada
Remote
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AI Summary

Laravel is seeking a Principal Designer to lead the design of their logged out site experiences, focusing on world-class craft and design excellence. This role involves owning the user experience end-to-end, creating high-performance websites, and iterating designs based on data and experiment outcomes. The ideal candidate possesses strong product thinking, conversion optimization experience, and excellent visual design skills.

Key Highlights
Lead design for laravel.com and related logged out site experiences.
Own user experience end-to-end, crafting interactive and elegant interfaces.
Create reusable, high-performing components and evolve design patterns.
Collaborate with Marketing and cross-functional teams.
Iterate designs based on performance data and experiment outcomes.
Technical Skills Required
Benefits & Perks
Full-time remote and globally distributed working environment
Health care plan (Medical, Dental & Vision)
Paid time off (Vacation, Sick & Public holidays)
Family leave (Maternity, Paternity)
Pension plans (As locally applicable)
Performance based bonus plan
Company equity

Job Description


Principal Designer, Web Team

Full-Time

  • Remote

We're looking for a Principal Designer who can bring world-class craft, taste, and design excellence to our logged out site experiences.

We find purpose in enabling others to build things that improve their lives. We make software development enjoyable, batteries-included, and productive. We unlock developers, start-ups, and enterprises to confidently ship and scale amazing application at a velocity they didn't think was possible.

This role is for someone who thinks in interactions and systems, obsesses over polish and performance and cares about creating high performance websites.

What You'll Do

  • In partnership with Marketing, lead the design of our laravel.com and related properties
  • Own the user experience end-to-end: crafting highly interactive, elegant interfaces that feel as good as they look
  • Create reusable, high-performing components based on experiment results
  • Monitor experiment outcomes and iterate designs based on performance data
  • Help evolve our design patterns to scale learnings across multiple page variants

Requirements

What You'll Bring

  • Strong product thinking and experimentation mindset
  • Experience designing for conversion optimization and user acquisition
  • Excellent visual design skills and attention to detail
  • Data-informed approach to design decisions
  • Ability to collaborate effectively with cross-functional teams
  • Portfolio demonstrating measurable impact on user acquisition metrics

Benefits

  • Fully remote and globally distributed working environment
  • Health care plan (Medical, Dental & Vision)
  • Paid time off (Vacation, Sick & Public holidays)
  • Family leave (Maternity, Paternity)
  • Pension plans (As locally applicable)
  • Performance based bonus plan
  • Company equity

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