Job Description
Director of Affiliate Marketing Analytics
Fully Remote in the United States -- Must be in the United States
$175,000 - $205,000 base + bonus
Great benefits like generous PTO, 401k match, and more
About the Company:
This fast-growing consumer financial organization helps people regain financial freedom through data-driven insights and empathetic customer experiences. With a strong direct-to-consumer focus and a culture of analytical excellence, this company is investing heavily in marketing technology, digital optimization, and performance analytics to transform how customers engage with financial solutions.
About the Role:
This is a newly created leadership position designed for a hands-on, strategic analytics leader to own and scale the affiliate marketing analytics function. You’ll oversee performance measurement, partner optimization, and monetization strategies across a large and diverse portfolio of affiliate partners.
As a player-coach, you’ll lead a small team of analysts while collaborating with senior marketing and partnerships executives to drive measurable business impact. This role is perfect for someone who thrives in fast-paced, data-centric environments and enjoys translating insights into strategy.
Key Responsibilities:
- Lead end-to-end analytics for the affiliate marketing channel, driving visibility into partner performance, conversion, and ROI.
- Develop and maintain dashboards and BI tools to support data-driven decisions.
- Build and analyze funnel metrics and monetization models to optimize partner acquisition and performance.
- Collaborate with affiliate and partnership leaders to refine payout structures, lead quality, and campaign strategy.
- Construct incrementality models to understand the true impact of affiliate traffic.
- Present actionable insights and recommendations to senior leadership, including marketing executives and the C-suite.
- Manage and mentor a small analytics team while remaining deeply involved in hands-on analysis.
- Partner cross-functionally with Marketing, Finance, and Data Engineering to ensure accurate data pipelines, forecasting, and spend optimization.
Role Requirements:
- 8+ years in marketing analytics, with at least 3 years focused on affiliate or partnership analytics.
- 3+ years of people leadership experience managing and developing analysts.
- Advanced proficiency in SQL and BI tools (Tableau, Looker, Sigma, Power BI, etc.).
- Proven success delivering insights that directly drive business performance.
- Experience managing high-volume affiliate networks (70+ partners).
- Strong executive communication skills, with the ability to simplify complex data into clear, actionable recommendations.
- Comfortable operating in fast-paced, high-growth, and data-driven environments.
If you are excited about learning more about this role and seems like a strong fit for you, please apply to this position and send an email to Emma at emmaspagnola@harnham.com. Include your resume and a couple of sentences on why you would be a fit for this role. Thanks in advance!