Job Description
About Us:
SpotlightGB is a fast-growing digital marketing agency based in the UK. We specialise in SEO, PPC, SMM, AI Call Agents, Web Development, and Branding. We're looking for a Growth Marketing Manager who can own our client acquisition engine — someone obsessed with performance, outbound marketing, funnel building, and rapid experimentation.
Who You Are:
You're a growth-minded, full-stack marketer who knows how to:
- Build & scale client acquisition systems
- Launch and optimise performance ad campaigns
- Work across cold outreach, landing pages, retargeting, and CRM pipelines
- Deliver results under pressure and iterate fast
You thrive in fast-paced environments and want to play a key role in scaling an agency with big ambitions.
Your Responsibilities:
- Lead Generation & Outreach:
- Manage cold email campaigns via Instantly.ai, Clay, or Apollo
- Run LinkedIn outreach automation & messaging (Expandi, Dripify)
- Oversee AI agent scripting & outbound strategy
- Paid Ads Management:
- Launch and scale Google, Meta, LinkedIn, and YouTube Ads
- Implement retargeting and audience segmentation strategies
- Continuously test creatives, copy, and landing pages
- Sales Funnel Ownership:
- Build & optimize landing pages (GoHighLevel / Webflow)
- Manage CRM (HubSpot / GHL) to track pipeline, leads & conversions
- Set up automation workflows for lead nurturing & follow-ups
- Reporting & Scaling:
- Analyse KPIs and ROI across channels
- Provide weekly reports with clear next steps
- Work closely with the founder to refine offer, process, and direction
Requirements:
- 3+ years experience in growth marketing / performance marketing
- Proven success in B2B lead generation or agency growth
- Expertise in running Google & Meta Ads and cold outbound
- Familiarity with CRM system (GHL) and automation tools
- Comfortable working independently with clear KPIs & revenue targets
- Excellent communication, copywriting, and problem-solving skills
Bonus Skills:
- Experience working with or in digital agencies
- Knowledge of AI tools for outreach or lead generation
- Design sense for landing pages or creative input
- Sales or closing experience
Perks & Culture:
- Fully remote role
- Fast-paced, no-BS team focused on results
- Direct exposure to scaling a 6-figure agency to 7 figures
- Career progression to Head of Growth role
- Monthly performance bonuses and client commissions
Work Timings - 2pm to 10pm Pak time (Mon to Sat)
How to Apply:
Click “Apply” or email your portfolio, results, and a short note on why you’re the one to: syed@spotlightgb.com