Job Description
Role Overview:
As a Senior SEO Backlink Specialist, you will play a pivotal role in shaping and executing our clients' backlink strategies. You will focus on building high-quality, authoritative backlinks to improve organic rankings and overall domain authority. The ideal candidate will have a proven track record in developing and executing successful backlink campaigns.
Key Responsibilities:
- Develop and implement effective backlink strategies to improve search engine rankings.
- Conduct backlink audits to identify toxic links and opportunities for improvement.
- Build relationships with webmasters, bloggers, and influencers to secure high-quality backlinks.
- Monitor and analyse backlink profiles using tools like Ahrefs, SEMrush, or Majestic.
- Stay up-to-date with the latest SEO trends and Google algorithm updates.
- Collaborate with the content team to create link-worthy content assets.
- Report on campaign performance and key metrics to internal stakeholders.
Requirements:
- 5+ years of experience in SEO, with a strong focus on backlink building.
- Demonstrated success in building high-quality backlinks for competitive industries.
- Expertise in using SEO tools such as Ahrefs, Moz, SEMrush, or similar.
- Solid understanding of Google’s guidelines for link-building and SEO best practices.
- Excellent communication and negotiation skills for outreach and relationship-building.
- Strong analytical skills and the ability to interpret data for decision-making.
- Proactive, self-motivated, and able to manage multiple projects simultaneously.
Benefits:
- Fully remote working environment.
- Competitive salary based on experience.