Job Description
Job title: Graphic Designer, Performance & Retention, Clocks and Colours
Schedule: PST/EST
Salary: $800 - $1,400/month
Position Overview: As the Graphic Designer, Performance & Retention, you will be responsible for creating and maintaining graphic assets with a focus on email marketing, social media content, and web design. You will work closely with the Senior Creative & Marketing Strategist, who will provide guidance and feedback to ensure that your work aligns with the brand's visual identity and marketing objectives.
Key Responsibilities:
Permanent remote setup
Schedule: PST/EST
Salary: $800 - $1,400/month
Position Overview: As the Graphic Designer, Performance & Retention, you will be responsible for creating and maintaining graphic assets with a focus on email marketing, social media content, and web design. You will work closely with the Senior Creative & Marketing Strategist, who will provide guidance and feedback to ensure that your work aligns with the brand's visual identity and marketing objectives.
Key Responsibilities:
- Graphic Design: Create and uphold graphic design systems and brand standards across owned and paid marketing channels (performance advertising, email, social media, website, etc)
- Performance Advertising: Continually create new static and video graphics for use across digital advertising platforms such as Meta, TikTok, YouTube and Pinterest.
- Email Marketing: Design and coordinate email marketing campaigns, ensuring that all visual elements are on-brand and optimized for engagement. Update email flow graphics on a quarterly basis
- Social Media Content: Develop and design content for social media platforms, ensuring consistency in style and tone with the brand's overall aesthetic
- Promotions: Creation of design systems for promotional materials such as Sales, Giveaways, Contests and in-store Retail activations
- Web Design: Design and update web banners and other web-related graphics as needed, ensuring they are visually aligned with ongoing marketing campaigns
- Collaboration: Work closely with the Senior Creative & Marketing Strategist to receive feedback and improve your design work, while also collaborating with other team members as needed
- Learning & Development: Engage in continuous learning through research and webinars to stay updated on industry trends and improve your design skills
- Process Adherence: Follow established design systems and processes, ensuring consistency across all visual outputs
- Must have a strong Graphic Design portfolio, including digital assets for performance advertising, web, email and social
- A minimum of 2 years relevant work experience in the Graphic Design field, agency or in-house
- Proficiency in Figma, Adobe Photoshop, Illustrator, InDesign, and Premiere is a must
- Ability to build animation and motion graphics using After Effects is a bonus
- Strong conceptual thinker, ability to think across multiple platforms of communication
- Excellent understanding of graphic design and brand identity (typography, layout and colour theory)
- Keeps up to date with current trends, media, technology and other design influences
- Experience designing for email marketing, paid Meta advertising and other digital platforms
- Knowledge or interest in the fashion industry
- Good presentation skills and the ability to create mock-ups to build pitch decks
- Understanding of photography (composition and colour treatment / effects)
- Highly self-motivated work ethic with an almost obsessive eye for detail
- Willingness to learn and grow within a dynamic team environment
- Strong communication skills and the ability to take constructive feedback
- Ability to work independently and manage multiple projects with tight deadlines
Permanent remote setup