Director of Brand Partnerships

vacation inc. United State
Remote
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AI Summary

Lead the strategy, development, and execution of high-impact partnerships and experiential initiatives to expand brand awareness, cultural relevance, and revenue. Develop and own Vacation's long-term partnerships and events strategy. Build and manage complex brand partnerships across retail, lifestyle, beauty, hospitality, and cultural spaces.

Key Highlights
Lead partnerships and events strategy
Build and manage complex brand partnerships
Develop and execute high-impact partnerships
Key Responsibilities
Develop and own Vacation's long-term partnerships and events strategy aligned with brand, marketing, and commercial objectives
Identify and prioritize opportunities, outbound and inbound, across retail, co-branded products, sponsorships, marketing activations, experiential events, tours, and cultural moments
Lead partner outreach, pitch development, and deal negotiations from first conversation through contract close
Technical Skills Required
Google Workspace Slack Asana
Benefits & Perks
Comprehensive Medical, Dental, Vision plans
401k with Company Match
WFH stipend and an annual learning stipend

Job Description


Who We Are

Join the dynamic team at Vacation®, the award-winning sunscreen company from Miami USA that’s on a mission to make sunscreen fun. Founded in summer 2021, Vacation® has swiftly gained acclaim among consumers, tastemakers, press, retailers, and dermatologists alike for the immersive brand world and "leisure-enhancing" products that transport you to paradise and back. Vacation’s steady growth is in large part thanks to the company’s focus on creativity and innovation, and the team’s shared mission to infuse a sense of fun into sunscreen aisles nationwide. You can discover Vacation's products at leading retailers including Ulta Beauty, Nordstrom, and Target, as well as www.vacation.inc.

Role Summary

Vacation® is looking for a Director of Brand Partnerships to lead the strategy, development, and execution of high-impact partnerships and experiential initiatives that expand brand awareness, cultural relevance, and revenue. The role will report to the VP of Marketing. This role will own the full lifecycle of partnerships—from identifying white-space opportunities and negotiating best-in-class deals to executing unforgettable activations, co-branded launches, events, sponsorships, and tours.

The ideal candidate brings 10+ years of experience building and managing complex brand partnerships across retail, lifestyle, beauty, hospitality, and cultural spaces, with a proven ability to balance big-idea thinking and flawless execution. You’ll be a strategic relationship builder, a sharp negotiator, and an organized operator who thrives in a fast-moving, creative, fully remote environment.

Responsibilities

Partnership Strategy & Vision

  • Develop and own Vacation®’s long-term partnerships and events strategy aligned with brand, marketing, and commercial objectives
  • Identify and prioritize opportunities, outbound and inbound, across retail, co-branded products, sponsorships, marketing activations, experiential events, tours, and cultural moments
  • Build a robust pipeline of prospective partners that elevate brand heat, reach new audiences, and drive measurable impact

Deal Making & Negotiation

  • Lead partner outreach, pitch development, and deal negotiations from first conversation through contract close
  • Structure partnerships that balance brand equity, creative integrity, financial performance, and operational feasibility
  • Partner closely with legal, finance, and leadership to finalize terms, budgets, and timelines

Relationship & Team Management

  • Serve as the primary senior-level point of contact for key partners
  • Build long-term, trust-based relationships that lead to repeat collaborations and expanded programs
  • Manage partner communications, expectations, and performance throughout the lifecycle of each initiative
  • Oversee one direct report within a growing team.

Project, Campaign & Activation Management

  • Oversee end-to-end execution of partnerships, activations, and events—from concept and planning through launch, execution, and wrap-up
  • Collaborate with internal and external stakeholders including creative, PR, social, sales, production vendors, and agency partners
  • Ensure programs are delivered on time, on budget, and on brand

Measurement & Optimization

  • Define success metrics for partnerships and events (brand impact, PR, social, traffic, sales, etc.)
  • Track performance, capture learnings, and continuously refine strategy based on results

Qualifications

  • Bachelor’s degree in marketing, business, communications, or a related field
  • 10+ years of experience in brand partnerships roles.
  • Experienced team leader, with 5+ years managing direct reports and track record of scaling a team
  • Proven track record negotiating and executing partnerships across retail, lifestyle, beauty, hospitality, and cultural categories
  • Experience managing complex, multi-stakeholder projects and campaigns end-to-end
  • Assertive, confident communicator who is comfortable leading conversations internally and externally
  • Process-oriented, with a passion for turning creative ideas into scalable, repeatable programs
  • Experience working as part of a fully remote team
  • Experience working with tools such as Google Workspace, Slack, & Asana
  • Excited to help grow Vacation® into a household name—and have fun in the process
  • You use sunscreen ☀️

Compensation & Benefits

  • Comprehensive Medical, Dental, Vision plans with up to 100% coverage for employees
  • 401k with Company Match
  • WFH stipend and an annual learning stipend
  • 15 Days PTO
  • Complimentary Vacation® Products

What We Value

Vacation® employees have a deep hunger and eagerness to go above and beyond in everything they do. They love to leave their mark in contributing to the company’s growth and, maybe most importantly, they are humble when they do so. No job is too small, and they see every task they do as an opportunity to make a meaningful contribution to the company’s overall success. Attention to detail, organization, proactivity, accountability, humility and a sense of humor are cardinal virtues for a Vacation® employee.

Vacation® is proud to be an equal opportunity workplace. We recognize that diverse teams make the strongest teams. We are committed to equal employment opportunity regardless of gender identity/expression, veteran status, or any other characteristic protected by law. If you have a disability or special need that requires accommodation, please let us know by contacting us at people@vacation.inc so we can do our best to accommodate you in applying for the role.

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