Founding Brand Design Lead

Why This Role Matters Now

Since launching 18 months ago, we’ve raised $100M with backing from Lightspeed, Khosla, and Google Ventures. We got there by moving incredibly fast and hiring the best and brightest talent. To accelerate that momentum, we’re growing our team. Come and join us at one of NYC’s fastest-growing startups and have an impact on our product from day one.

As our founding Brand Design Lead, you’ll own our visual identity end-to-end and set the standard for craft, beauty, and speed across every touchpoint. This is an intense, hands-on role with full ownership.

You’ll be joining at an early and defining moment. Move at rocket speed, build the next massive ERP behemoth.

About DualEntry

Founded in 2024, DualEntry is one of NYC’s fastest-growing AI startups.

DualEntry is changing the future of finance. Our AI-native ERP lets teams achieve more in less time. $5M-ARR businesses to NYSE-listed companies trust DualEntry to automate away busywork and fuel their growth with powerful reporting and insights. We’re making the one-person finance team a reality and putting the pain of legacy ERPs from the 1990s in the past.

We operate with urgency and ownership. We move fast.

Where you'll create impact

• You’ll own end-to-end design output across brand, marketing, digital, and product visuals
• You’ll build and deliver high-speed, high-quality creative assets across ads, landing pages, website, campaigns, motion graphics, and product-facing visuals
• You’ll collaborate with founders, product, engineering, and GTM to drive clarity, differentiation, and beauty at speed
• You’ll define, evolve, and scale DualEntry’s design system and visual identity
• You’ll manage and direct 1–2 freelancers to extend design output and maintain consistency
• You’ll solve complex visual and brand challenges with systems thinking and fast iteration
• You’ll deliver creative that directly influences customer perception, revenue, and product adoption

What sets you up for success

• 6+ years of professional design experience across digital, brand, and motion
• Proven track record in high-growth environments
• Deep expertise in Figma, Adobe Suite, After Effects, and 3D tools like Blender/Cinema4D
• Strong visual taste, craft, and attention to detail
• Ability to produce at high speed without sacrificing quality
• Hardcore work ethic and high agency
• Experience guiding and managing freelancers
• Bonus: SaaS or FinTech experience

Why you’ll thrive here

• Significant equity ownership in one of the top AI companies in the world
• You’re joining early and will grow with DualEntry
• Your work defines the brand and creative direction
• High-speed culture
• High-trust environment with high expectations
• Ambitious mission - ERP is one of the largest B2B software markets in the world ($220bn per year), this is a once in a lifetime opportunity to build the next generation ERP in an industry that has not seen new entrants in 30+ years

Benefits & Compensation

• Equity: $75,000+
• Base Salary: $100,000 to $160,000
• Time Off: 15 PTO days + 12 public holidays
• Full medical, dental & vision insurance
• Commuter benefits
• 401k benefits
• On-site team culture - high collaboration, no bureaucracy
• We'll cover relocation packages and make the move exciting, not painful!
• Early-stage role with high autonomy and real long-term upside

We hire the best, expect the best, and give you the masterclass of your career - an archaic and huge industry like ERP only goes through a restructure like this once in a lifetime. It’s hard, it’s intense, and it’s the most rewarding work you’ll ever do.

If you’re hungry, driven, and ready to build something massive, climb aboard!