Financial Cents is hiring an Events Marketing Manager to own and scale virtual events. The role involves developing and executing event strategies, managing speakers, and collaborating with cross-functional teams.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
About the job
Get to know Financial Cents
Financial Cents is a fast-growing accounting practice management software company. We help accounting and bookkeeping firms run their firms more smoothly through better workflow management, automation, visibility, and accountability so work gets done on time, without chaos.
In just a few years, we’ve:
- Grown the team 10x
- Scaled the business to millions in ARR
- Built and host the #1 virtual event in the accounting industry, bringing together thousands of firm owners and operators each year
- Established ourselves as a trusted brand for accounting and bookkeeping firms across North America
We’re a fully remote company with teammates across North America, Europe, Africa, and Asia, and we’re on a clear journey toward 8-figure ARR.
Events are not side projects at Financial Cents. They are one of our most powerful levers for education, demand creation, pipeline, and community-building and we’re investing heavily in doing them exceptionally well.
The Team You’ll Join
You’ll be part of a small but highly experienced Brand & Content team, working closely with:
- Head of Marketing
- SEO Manager
- Social Media Manager
- Partnerships Manager
- Web Developer & CRO Manager
- Designer
- Editorial Content Manager
- Video Content Manager
You’ll also collaborate closely with Sales, Customer Success, and external partners, with strong executive support and clear ownership.
The Role
We’re hiring an Events Marketing Manager to own and scale Financial Cents–led virtual events.
Your primary focus will be FC-owned virtual events, from large flagship conferences to virtual summits and smaller educational series and webinars, ensuring they are strategically designed, exceptionally executed, and clearly tied to business outcomes.
In addition, you’ll support in-person conferences and tradeshows by helping secure speaking opportunities, coordinating our presence, and ensuring we show up in a way that strengthens the Financial Cents brand.
This is a strategic individual contributor role, not an event logistics position.
What You’ll Do
Own Financial Cents Virtual Events
- Develop and own the strategy for all FC-led virtual events
- Plan and execute:
- Flagship virtual conferences
- Educational summits and workshops
- Webinar series and campaign-driven events
- Define event goals across the funnel: education, demand creation, pipeline, retention
- Own the annual and quarterly virtual events calendar
Quality is the baseline. Every event should feel intentional, valuable, and well-run.
Event Programming & Speaker Management
- Design compelling event agendas and session formats
- Identify, recruit, and manage speakers for FC-led events
- Create clear briefs, timelines, and expectations for speakers
- Ensure speaker experiences are professional and seamless
Support In-Person Conferences & Tradeshows (Strategic)
- Support Financial Cents’ presence at select industry conferences and tradeshows
- Identify and help secure speaking opportunities for FC leadership and subject-matter experts
- Shape talk titles, abstracts, and session positioning to align with our category narrative
- Advise on which in-person events are worth participating in and why
- Ensure messaging and positioning are consistent across virtual and in-person appearances
NB: This role does not own booth logistics, travel coordination, swag, or on-site staffing.
Cross-Functional Collaboration
- Work closely with:
- Content and Video teams on event programming and promotion
- Web & CRO on registration and conversion
- Sales and Customer Success on pipeline follow-up
- Ensure events integrate cleanly into broader marketing campaigns
Measure & Optimize Performance
- Own and report on event performance metrics including:
- Registrations and attendance
- Engagement and satisfaction
- Pipeline influence and revenue impact
- Run post-event analysis and share clear insights
- Continuously improve formats, topics, and execution based on data
What We’re Looking For
- 5+ years of experience in events marketing (B2B SaaS preferred)
- Proven experience owning virtual events end to end
- Strong programming instincts, i.e. You know what makes an event valuable
- Excellent project management and organizational skills
- Comfortable working cross-functionally and with external speakers
- Ability to tie events to business outcomes, not just attendance
- High standards for quality and execution
Location:
US-based or Canada-based candidates preferred.
Why You’ll Love Working Here
- Annual team trips (Spain, Portugal, Texas and more to come)
- Fully remote, global team
- Unlimited PTO
- Birthday PTO + birthday gift
- One mental health day every month
- $2,500 annual learning budget
- Weekly and monthly team socials
- Competitive compensation
- Healthcare benefits
- Stock options, so you share in the upside as we grow toward 8-figure ARR
- A thoughtful, experienced manager who wants you to do the best work of your career
Join Us
If you’re excited about owning high-impact virtual events and representing Financial Cents through thoughtful event programming and speaking opportunities, we’d love to hear from you.
Send your resume (and links to events you’ve led, if available) to marketing@financial-cents.com
Please use the subject line:
Events Marketing Manager
We review every application carefully and look forward to meeting you.