Results-driven Digital Marketing Specialist needed for willia estate in the Philippines. This role offers autonomy to shape marketing strategy and drive measurable growth through Meta Ads, AI-powered content creation, and data analysis. Ideal for a self-motivated individual ready to own projects end-to-end.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
Digital Marketing Specialist
We are seeking a results-driven Digital Marketing Specialist based in the Philippines who can take ownership of our digital marketing initiatives and drive measurable growth. This role is ideal for someone with solid marketing experience who is ready to step into a position where they can make strategic decisions, execute campaigns independently, and directly impact business outcomes. You'll have the autonomy to shape our marketing direction while working in a dynamic environment that values initiative, creativity, and data-driven results.
- Lead Meta Advertising Campaigns – Plan, create, manage, and continuously optimize Meta ad campaigns to achieve performance targets. Own the full campaign lifecycle from strategy to execution to analysis.
- Create Compelling Visual Content with AI – Generate professional posters, graphics, and visual assets using AI design tools. Master the art of creating eye-catching marketing materials that drive engagement and conversions through AI-powered design.
- Drive Data-Driven Decisions – Analyze campaign performance across multiple channels, identify optimization opportunities, and implement improvements that increase ROI and reduce cost per acquisition.
- Develop Marketing Strategy – Create and execute comprehensive marketing strategies aligned with business goals. Anticipate market trends and proactively adjust tactics to stay ahead.
- Manage Digital Assets – Independently update and maintain WordPress websites, landing pages, and digital properties to support campaign objectives.
- Leverage AI for Efficiency – Use AI tools to streamline content creation, generate visual assets including posters and promotional graphics, enhance copywriting, and boost campaign productivity.
- Own Projects End-to-End – Take full ownership of marketing initiatives from concept through completion, managing timelines, resources, and stakeholder communications without requiring constant oversight.
- Innovate & Experiment – Test new channels, creative approaches, and marketing tactics. Learn quickly from results and scale what works.
What We're Looking For:
- Proven experience in digital marketing and campaign management
- Strong ability to create posters and graphics using AI tools
- Experience with Meta Ads Manager and performance marketing
- Understanding of design principles and visual content creation
- Data analysis capabilities and performance-driven mindset
- WordPress management skills
- Self-motivated with excellent project management abilities
Compensation & Benefits:
Salary Range: SGD 550 - 1,700 per month
Final offer based on experience, skills assessment, and interview performance
What We Offer:
- Full remote work flexibility
- Opportunity to shape marketing strategy and direction
- Professional development and skill advancement
- Performance-based growth opportunities
- Collaborative yet autonomous work environment
Application Process:
To apply, you must complete:
- Practical Marketing Assessment – Demonstrates your analytical thinking and campaign planning abilities
- 16 Personalities Test – Helps us understand your working style and team fit (submit results with application)
Only candidates whose assessment results and personality profiles align with our requirements will advance to the interview stage.
How to Apply:
- Complete the Initial Screening Questions – Answer all questions in the application form
- Submit Your Portfolio – Include examples of your digital marketing campaigns, AI-generated posters and graphics, ad creatives, or relevant project work that demonstrates your capabilities