Freelance Digital Marketer & SEO Specialist

luthando skills & training • South Africa
Remote
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AI Summary

Results-driven Freelance Digital Marketer & SEO Specialist to support digital growth through strategic marketing and SEO initiatives.

Key Highlights
Develop and execute digital marketing strategies aligned with business growth objectives
Manage and optimize SEO (on-page, off-page, and technical SEO)
Conduct keyword research and implement SEO best practices across website content
Technical Skills Required
Google Analytics Google Search Console SEMrush Ahrefs
Benefits & Perks
Flexible freelance/contract engagement
Fully remote working arrangement
Opportunity for long-term collaboration
Performance-based growth opportunities

Job Description


📢 Freelance Digital Marketer & SEO Specialist

Location: Remote

Type: Freelance / Contract

Company: Luthando Skills & Training

About Us

Luthando Skills & Training is a growing training and development company delivering high-impact professional and technical courses across South Africa. We are focused on scaling our digital presence, increasing qualified leads, and strengthening our brand authority online.

We are seeking a results-driven Freelance Digital Marketer & SEO Specialist to support our digital growth through strategic marketing and SEO initiatives.

Key Responsibilities
  • Develop and execute digital marketing strategies aligned with business growth objectives
  • Manage and optimize SEO (on-page, off-page, and technical SEO)
  • Conduct keyword research and implement SEO best practices across website content
  • Improve website traffic, search rankings, and conversion rates
  • Plan, manage, and optimise paid campaigns (Google Ads, Meta, LinkedIn, where applicable)
  • Execute content marketing initiatives including blogs, landing pages, and email campaigns
  • Monitor, analyse, and report on campaign performance using analytics tools
  • Optimise landing pages and lead-generation funnels
  • Support social media growth with performance-driven campaigns
  • Stay current with digital marketing and SEO trends
Requirements
  • Proven experience as a Digital Marketer and SEO Specialist (freelance or agency)
  • Strong knowledge of SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar)
  • Experience with paid digital advertising platforms
  • Solid understanding of content marketing and conversion rate optimisation
  • Ability to work independently and deliver measurable results
  • Strong communication, reporting, and time-management skills
  • Experience in education, training, or B2B marketing will be an advantage
What We Offer
  • Flexible freelance/contract engagement
  • Fully remote working arrangement
  • Opportunity for long-term collaboration
  • Performance-based growth opportunities
  • Work with a purpose-driven and growing organisation
How to Apply

Interested candidates are invited to email their detailed CV/resumé and past work experience to:

📧 info@buildersquarterly.co.za

Please include links to your portfolio, case studies, or live projects where available.


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