Digital Marketing Specialist (SEO & Performance)

Remote
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AI Summary

Experienced Digital Marketing Specialist needed for remote full-time position. Develop and execute comprehensive digital marketing strategies, manage SEO initiatives, and optimize paid campaigns.

Key Highlights
Plan, execute, and optimize end-to-end digital marketing strategies
Manage SEO initiatives including keyword research, on-page optimization, technical SEO, and backlink strategies
Plan, run, and optimize paid campaigns (Google Ads, Meta Ads, etc.)
Technical Skills Required
SEO Google Ads Google Analytics Google Search Console Google Ads Manager SEO tools Keyword research Competitor analysis Performance tracking
Benefits & Perks
Fully remote working opportunity
Competitive salary based on experience and skill set
Opportunity to own and scale digital marketing initiatives
Performance-driven and growth-focused work environment
Long-term career growth opportunities

Job Description


💼 Job Title: Digital Marketing Specialist (SEO & Performance)

Location: Remote

Employment Type: Full-time

Experience Required: 3–6 years (mandatory)

🧩 About the Role

We are looking for an experienced Digital Marketing Specialist (SEO & Performance) who can plan, execute, and optimize end-to-end digital marketing strategies focused on lead generation, brand visibility, and measurable growth.

The ideal candidate will have hands-on experience across SEO, paid advertising, analytics, and performance tracking, and should be comfortable working independently in a remote environment.

🔧 Key Responsibilities
  • Develop and execute comprehensive digital marketing strategies aligned with business goals
  • Manage SEO initiatives including keyword research, on-page optimization, technical SEO, and backlink strategies
  • Plan, run, and optimize paid campaigns (Google Ads, Meta Ads, etc.)
  • Monitor website traffic, rankings, leads, and conversion performance
  • Optimize landing pages and funnels to improve conversion rates
  • Track, analyze, and report campaign performance using analytics tools
  • Collaborate with internal stakeholders to align marketing with business priorities
  • Identify growth opportunities and continuously improve ROI
  • Stay updated with industry trends, algorithm changes, and best practices
🛠️ Required Skills & Qualifications
  • 3–6 years of proven experience in digital marketing and SEO
  • Strong understanding of SEO (on-page, off-page, technical)
  • Hands-on experience with Google Ads and paid campaigns
  • Proficiency with tools such as Google Analytics, Google Search Console, Google Ads Manager, and SEO tools
  • Experience in keyword research, competitor analysis, and performance tracking
  • Ability to interpret data and convert insights into actionable strategies
  • Strong communication, reporting, and documentation skills
  • Ability to work independently and manage priorities in a remote setup
⭐ Preferred
  • Experience with lead generation–focused businesses
  • Knowledge of content strategy and conversion rate optimization (CRO)
  • Experience working with remote or international teams
  • Familiarity with CRM systems or marketing automation tools
  • Industry experience in construction, real estate, or service-based businesses
🎯 What We Offer
  • Fully remote working opportunity
  • Competitive salary based on experience and skill set
  • Opportunity to own and scale digital marketing initiatives
  • Performance-driven and growth-focused work environment
  • Long-term career growth opportunities
📩 How to Apply

Interested candidates should email their updated resume with relevant experience details to:

📧 raj@dreamcraftconstruction.com.au

📧 CC: gursimran@dreamcraftconstruction.com.au


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