We're looking for a sharp and analytical Performance Marketer to manage multi-channel ad campaigns, optimize for performance and ROI, and drive engagement and conversions.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
About Us
Heyo & MyOperator are India’s leading Conversational platforms, powering Call + WhatsApp engagement for over 40,000 businesses—including top brands like Lenskart, Astrotalk, and Caratlane. We’re a fast-growing SaaS company redefining how brands communicate at scale. With a hybrid work culture and a bias for action, we’re on the lookout for data-driven marketers who can own growth from end to end.
Job Overview
We’re looking for a sharp and analytical Performance Marketer who thrives on numbers, experimentation, and results. You’ll manage multi-channel ad campaigns across Google, Meta, LinkedIn, WhatsApp, and Email—optimizing for performance and ROI. This role requires strong command over marketing tools, excellent reporting skills, and hands-on experience managing large budgets in the B2B SaaS space.
Key Responsibilities
- Plan, execute, and scale performance campaigns across Google Ads, Meta, WhatsApp, Email, and LinkedIn platforms.
- Manage a monthly marketing budget of ₹15 lakhs+ and ensure a high ROI through continuous testing and optimisation.
- Build and monitor full-funnel strategies—from top-of-funnel awareness to bottom-of-funnel retargeting and nurturing.
- Drive engagement and conversions through WhatsApp campaigns, leveraging automation tools and segmentation.
- Use Zoho CRM, Google Analytics, and Excel to track performance, analyze trends, and report on key metrics.
- Collaborate with content, design, and sales teams to align messaging and improve lead quality.
- Run A/B tests to optimize creatives, targeting, and landing pages.
- Create weekly/monthly performance reports with actionable insights.
Qualifications & Skills
- 4–6 years of experience in performance marketing, ideally in a B2B SaaS environment.
- Strong command of Google Ads, Meta Ads, LinkedIn Ads, WhatsApp Campaigns, and email marketing.
- Experience with WhatsApp Business API/automation tools for outreach and engagement.
- Hands-on experience with Zoho CRM and advanced Excel reporting.
- Strong analytical mindset with a solid understanding of funnel metrics and marketing KPIs.
- Bonus: Familiarity with tools like Mixpanel, Hotjar, or any marketing automation platforms.
Why Join Us?
- Own and lead growth across all key digital channels.
- 100% remote role with high ownership and autonomy.
- Be part of a high-growth, product