Digital Marketing Optimization Specialist

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AI Summary

We are hiring a Digital Marketing Optimization Specialist to work on a dynamic digital marketing project for high-value international customers. The role involves designing, implementing, and optimizing online advertising strategies. The ideal candidate will have experience in optimization of online ads and a strong analytical mindset.

Key Highlights
Implement optimization solutions and strategies for high-value customers
Manage and optimize social media and search campaigns
Analyze campaign data and trends to generate meaningful insights and performance reports
Technical Skills Required
Google Ads Google Search Google YouTube Excel German English
Benefits & Perks
Annual base salary: 23,000 €
Language premium bonus: 3,240 € / year
Meal allowance: 7.63 € per workday
Transportation bonus: 720 € / year
Yearly target bonus: 5% of yearly gross base salary
Estimated total monthly package: around 2,356 €
Health & life insurance plus family plan
Permanent contract with a 180-day probation period
Relocation Support
Bureaucratic support to obtain NIF and NISS
Assistance in finding accommodation according to your needs
Relocation bonus: 2,000 € gross

Job Description


We are hiring a Digital Marketing Optimization Specialist to work on a dynamic digital marketing project for high-value international customers. In this role, you will design, implement, and optimize online advertising strategies, with a strong focus on performance, data analysis, and measurable results.


Key Responsibilities


  • Implement optimization solutions and strategies for a portfolio of high-value customers.
  • Manage and optimize social media and search campaigns, mainly using Google Ads (Search, Mobile, YouTube).
  • Create keyword packs, define bids and budget suggestions to maximize performance.
  • Analyze campaign data and trends to generate meaningful insights and performance reports.
  • Monitor and improve key performance indicators (KPIs) on an ongoing basis. 


Requirements


  • Language: Native or near-native German and good command of English.
  • Experience: Minimum 12 months of hands-on experience in optimization of online ads (Google, Facebook, TikTok or other digital marketing platforms).
  • Solid Excel knowledge and strong analytical mindset.
  • Good understanding of digital marketing KPIs and performance metrics.
  • Ability to work in a hybrid model in Lisbon and collaborate in an international environment.


Compensation & Benefits


  • Annual base salary: 23,000 €.
  • Language premium bonus: 3,240 € / year (paid monthly).
  • Meal allowance: 7.63 € per workday (net, meal card).
  • Transportation bonus: 720 € / year.
  • Yearly target bonus: 5% of yearly gross base salary.
  • Estimated total monthly package: around 2,356 €.
  • Health & life insurance plus family plan (spouse & children).
  • Permanent contract with a 180-day probation period.


Relocation Support (for candidates moving from outside Continental Portugal)


  • Bureaucratic support to obtain NIF and NISS.
  • Assistance in finding accommodation according to your needs.
  • Relocation bonus:
  • 2,000 € gross, paid with the first payroll or
  • 1,000 € gross if relocating from outside the Lisbon metropolitan area to Lisbon. 


If you are passionate about digital marketing, enjoy working with data, and want to grow your career in an international environment in Lisbon, we’d love to hear from you!


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